ANALYST-DOWNGRADE ·Filed Jul 21, 2026

HZO

MARINEMAX INC
BEARISH
Impact 4/10
Processed2mo ago SECanalyst-HZO-brileyse-20260721
B. Riley Securities double downgrade: Buy → Neutral
Actionable Insight ▼ Bearish

The double downgrade with earnings imminent adds a cautionary note, but the unchanged PT and mixed institutional flows suggest limited conviction behind the bearish call. Traders should treat this as a pre-earnings de-risking signal rather than a fundamental deterioration — watch the July 22 print for confirmation.

DirectionBearish
Latest settled — T+20d
HZO ▲ +57.03% at T+20d
SHORT call ✗ call lost -57.03% · α vs SPY -54.46% · entry $33.23 → $52.18
Next anchor: T+60d in 11d
Latest observation: T+50 -52.36% FF3 residual α
Entry anchored
Jul 21, 11:08 AM ET
via exchange tick
T+1d
-0.93%
call +0.93% · α +0.82%
$32.92
settled 2mo ago
T+5d
+9.09%
call -9.09% · α -10.32%
$36.25
settled 2mo ago
T+20d
+57.03%
call -57.03% · α -54.46%
$52.18
settled 7w ago
T+60d
—
call — · α —
—
in 11d

Price Chart

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Executive Summary

B. Riley Securities double-downgraded MarineMax (HZO) from Buy to Neutral on July 21, 2026, maintaining a $35 price target. The firm, with 54% accuracy on 986 calls and a 10% average return, is now the most bearish among 13 analysts covering the stock. Consensus remains heavily bullish at 77% Buy (10 of 13), with a mean target of $36.86 and a high of $42. The downgrade comes one day before HZO's next earnings report on July 22, adding timing significance. EPS revisions over the past 30 days are mixed: 4 upward vs 3 downward for the +1y period, and 3 up vs 4 down for the current fiscal year. Institutional activity is split, with Farther Finance adding 93.8% and Franklin Resources doubling its stake, while Morgan Stanley and Wells Fargo trimmed. No insider or congressional trades were recorded. The downgrade is a contrarian call against a bullish consensus, but the unchanged PT and moderate firm accuracy limit its bearish force.

Impact Score

Base Score
1/7
LLM Adjustment
-1
Final Score
4/10

Consensus & Targets

Buy / Strong Buy
10 (77%)
Hold
3
Sell / Strong Sell
0
Total Analysts
7
Mean PT
$36.86
Median PT
$35.00
High PT
$42.00
Low PT
$33.00
Current Price
$34.52
Implied Upside
+6.8%

Of 13 analysts covering HZO, 10 rate it Buy (4 Strong Buy, 6 Buy) and 3 rate it Hold — a 77% Buy consensus. No Sell ratings exist. The consensus is firmly bullish, making B. Riley's downgrade a contrarian move.

The mean price target is $36.86, median $35, high $42, low $33. At $34.52, HZO trades 6.8% below the mean target and 1.4% below B. Riley's $35 PT, which sits at the median. The high target of $42 implies 21.7% upside.

Recent Analyst Activity

DateFirmActionRatingPrice Target
2026-07-21B. Riley SecuritiesdowngradeNeutral$35.00
2026-07-06Truist SecuritiesmaintainBuy—
2026-01-30B. Riley SecuritiesreiterateBuy$29.00
2025-12-23Loop CapitalinitiateBuy$29.00
2025-10-15Truist SecuritiesmaintainBuy$29.00
2025-06-16CitigroupmaintainBuy$32.00
2025-04-17CitigroupmaintainBuy$24.00
2025-04-14Truist SecuritiesmaintainBuy$26.00
2025-01-24BenchmarkreiterateBuy$40.00
2025-01-22DA DavidsonmaintainBuy$35.00

In the last 30 days, there has been 1 downgrade (this one) and 0 upgrades. EPS revision trends are mixed: for the +1y period, 4 upward revisions vs 3 downward; for the current fiscal year, 3 up vs 4 down. Estimates have ticked up slightly over the past week but remain near prior levels.

Firm Track Record — B. Riley Securities

B. Riley Securities accuracy: 54% on 986 calls | avg return: 10%

Industry benchmark: mean 51% ± 11%. Top tier: ≥61% (mean + 1σ). Based on 5 firms with ≥5 scored calls.

FirmAccuracyCallsAvg Returnvs Average
Citigroup100%3/313.7%top tier
Truist Securities75%3/418.3%top tier
Stifel50%1/216.6%below average
Benchmark0%0/2-21.3%below average
DA Davidson0%0/3-19.1%below average

B. Riley Securities has a 54% accuracy rate on 986 scored calls with a 10% average return — above the average of firms covering HZO. Among peers, Citigroup (100% on 3 calls) and Truist Securities (75% on 4) have better accuracy but tiny samples. Benchmark (0% on 2) and DA Davidson (0% on 3) are the worst performers.

Earnings Estimates

Next earnings: Jul 22, 2026

PeriodEPS Est.EPS RangeRevenueRevisions (7d)
+1y$1.64$0.95 — $2.00$2.4B↑4 ↓0
0y$0.74$0.60 — $0.97$2.3B↑3 ↓0
0q$0.83$0.71 — $1.04$682.4M↑2 ↓0
+1q$0.09$0.04 — $0.18$564.1M↑1 ↓0

Cross-Platform Signals

Institutional
Farther Finance Advisors, LLC — add (93.8%)
Institutional
AMERIPRISE FINANCIAL INC — trim (-39.4%)
Institutional
WELLS FARGO & COMPANY/MN — trim (-64.7%)

No insider trades or congressional activity were reported. Institutional moves are mixed: Farther Finance Advisors added 93.8% ($18.2M) and Franklin Resources doubled its stake (273.4%, $2.0B), while Ameriprise trimmed 39.4%, Wells Fargo trimmed 64.7%, and Morgan Stanley trimmed 50.9%. Short interest data is unavailable. The institutional picture shows both conviction buying and profit-taking, diverging from the bearish analyst signal.

Investment Themes

Consumer & Retail

Documents Analyzed

Report based on filing metadata.

11 reports for HZO
Performance horizon
86% Hit rate 6 of 7 directional calls best @ T+5▲ +3.48%Apr 23, 2026
Filters
Rows
Reports for HZO — sortable, filterable
TypeNow
Aug 12, 2026
7w ago
ANALYST-DOWNGRADE
BEARISH ★ 5/10
$52.13 $52.20▼ −0.13%▼ −2.03%$52.35 (−0.42%)
Aug 11, 2026
7w ago
ANALYST-DOWNGRADE
BEARISH ★ 4/10
$52.46 $52.17▲ +0.55%▼ −0.51%$52.35 (+0.21%)
Aug 11, 2026
7w ago
ANALYST-DOWNGRADE
BEARISH ★ 4/10
$52.46 $52.17▲ +0.55%▼ −0.51%$52.35 (+0.21%)
Aug 10, 2026
7w ago
DEFA14A
BULLISH ★ 8/10
$52.46 $52.17▼ −0.55%▲ +0.51%$52.35 (−0.21%)
Aug 10, 2026
7w ago
DEFA14A
BULLISH ★ 8/10
$52.12 $52.17▲ +0.10%▲ +1.01%$52.35 (+0.44%)
Aug 10, 2026
7w ago
8-K
BULLISH ★ 7/10
$52.12 $52.17▲ +0.10%▲ +1.01%$52.35 (+0.44%)
Jul 23, 2026
10w ago
8-K
MIXED ★ 5/10
$33.57 $52.25▲ +55.64%▲ +52.34%$52.35 (+55.94%)
Jul 21, 2026
10w ago
ANALYST-DOWNGRADE
BEARISH ★ 4/10
$33.23 $52.18▼ −57.03%▼ −54.46%$52.35 (−57.54%)
Jun 30, 2026
13w ago
8-K
NEUTRAL ★ 4/10
$35.75 $33.96▼ −5.01%▼ −2.82%$52.35 (+46.43%)
Apr 23, 2026
23w ago
8-K
BEARISH ★ 7/10
$29.62 $33.59▼ −13.40%▼ −8.77%$52.35 (−76.74%)
Showing 10 of 11

US Market Status

Market Closed — Opens Mon (34h 7m)

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Report published Jul 21, 2026