Institutional Cluster

NOW

ServiceNow, Inc.
MIXED
Impact 4/10
Horizonweeks Processed2mo ago
Institutional cluster: 6 buyers, 3 sellers (mixed)
Actionable Insight ◆ Mixed

The mixed institutional cluster with large additions from Swedbank and Johnson Investment Counsel but significant exits from Robeco and Congress Asset Management suggests divergent views on ServiceNow's near-term trajectory. Monitor upcoming earnings for guidance to resolve the directional uncertainty — the lack of insider buying reduces conviction in the bullish side of this cluster.

DirectionMixed
Confidencemedium
Horizonweeks
Latest settled — T+20d
NOW ▲ +30.07% at T+20d
NEUTRAL call ✓ call won +30.07% · α vs SPY +26.44% · entry $98.78 → $128.48
Next anchor: T+60d in 14d
Latest observation: T+48 +23.14% FF3 residual α
Entry anchored
Jul 23, 07:30 PM ET
via exchange tick
T+1d
+6.86%
call +6.86% · α +6.84%
$105.56
settled 2mo ago
T+5d
+11.43%
call +11.43% · α +11.06%
$110.07
settled 2mo ago
T+20d
+30.07%
call +30.07% · α +26.44%
$128.48
settled 6w ago
T+60d
—
call — · α —
—
in 14d

Executive Summary

ServiceNow saw a mixed institutional cluster in Q2 2026, with 6 buyers (net +$395.9M) and 3 sellers (net -$176.9M). The buying was dominated by Swedbank Ab nearly doubling its stake (+$282.8M) and Johnson Investment Counsel more than tripling its position (+$41.2M), while Robeco Institutional Asset Management and Congress Asset Management made large exits. The net institutional inflow of ~$219M suggests continued conviction in ServiceNow's enterprise software growth story, though the cluster lacks insider buying corroboration and includes passive/index-driven additions from Envestnet and Exchange Traded Concepts, weakening the signal's conviction.

Key Financial Metrics

Direction
mixed
Buy Value
$885.3M
Sell Value
$214.3M
Net Flow
$219.0M

Institutional Positions

Net institutional flow: $219.0M

▲ Buyers (6)

InstitutionActionChangePosition ValueValue Δ
Swedbank AbADD+98.7%$601.8M$282.8M
Johnson Investment CounselDOUBLED+250.1%$59.0M$41.2M
Meitav Investment HouseNEW—$32.4M$32.4M
Assenagon Asset ManagementADD+30.5%$179.9M$34.7M

▼ Sellers (3)

InstitutionActionChangePrev ValueValue Δ
Congress Asset ManagementNEAR_EXIT-97.6%$85.3M-$83.4M
Robeco Institutional Asset Management B.v.TRIM-72.6%$123.9M-$91.7M
Merit Financial GroupTRIM-32.2%$5.2M-$1.9M

Key Facts

  • 6 institutional buyers added $395.9M in new holdings vs 3 sellers reducing by $176.9M
  • Swedbank Ab nearly doubled its stake, adding $282.8M to reach $601.8M
  • Johnson Investment Counsel more than tripled its position (+250.1%, +$41.2M)
  • Congress Asset Management exited 97.6% of its position (-$83.4M)
  • Robeco Institutional Asset Management trimmed 72.6% (-$91.7M)
  • Meitav Investment House initiated a new $32.4M position
  • No insider open-market buying corroborates the institutional cluster

Financial Impact

Net institutional inflow of approximately $219M across 9 tracked funds, with total buying of $395.9M and total selling of $176.9M

institutional ownershipfloat

Risk Factors

  • 13F data has a 45-day reporting lag; positions may have already been unwound
  • No insider buying corroboration weakens the bullish signal from the accumulation side
  • Large exits by two major active managers (Robeco, Congress) suggest some institutional skepticism

Market Snapshot

Exchange
NYSE
Sector
Services-Prepackaged Software
Analyst Consensus
89% bullish (54 analysts)

Investment Themes

Cloud & SaaS

Documents Analyzed

This report is based on 1 institutional 13F filing from SEC EDGAR.

DocumentAccession Number
INST-CLUSTER Data (Synthetic)inst-cluster-NOW-2026-Q2
9 reports for NOW
Performance horizon
100% Hit rate 3 of 3 directional calls best @ T+60▲ +30.23%Jul 1, 2026
Filters
Rows
Reports for NOW — sortable, filterable
TypeNow
Sep 1, 2026
4w ago
Insider Cluster
NEUTRAL ★ 2/10
$136.35 $134.01▼ −1.72%▼ −1.38%—
Jul 24, 2026
10w ago
Institutional Cluster
MIXED ★ 4/10
$98.78 $128.48▲ +30.07%▲ +26.44%—
Jul 1, 2026
13w ago
ANALYST-UPGRADE
BULLISH ★ 2/10
$105.80 $115.76▲ +9.41%▲ +11.60%—
May 19, 2026
19w ago
Insider Cluster
NEUTRAL ★ 3/10
$101.66 $101.33▼ −0.32%▼ −2.59%—
May 19, 2026
19w ago
Insider Cluster
NEUTRAL ★ 3/10
$101.66 $101.33▼ −0.32%▼ −2.59%—
May 15, 2026
20w ago
8-K
NEUTRAL ★ 5/10
$103.21 $104.15▲ +0.91%▼ −1.28%—
May 11, 2026
20w ago
DEFA14A
NEUTRAL ★ 3/10
$91.32 $106.97▲ +17.14%▲ +17.44%—
Apr 22, 2026
23w ago
8-K
BULLISH ★ 8/10
$84.75 $103.30▲ +21.89%▲ +17.25%—
Feb 23, 2026
31w ago
Insider Cluster
BULLISH ★ 7/10
$100.52 $110.72▲ +10.15%▲ +14.09%—
Showing 9 of 9

US Market Status

Market Closed — Opens Mon (64h 9m)

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Report published Jul 24, 2026