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Insider Cluster (2 insiders) ·Filed Jun 26, 2026

MAX

MediaAlpha, Inc.
NEUTRAL
Impact 2/10
Horizondays Processed4mo ago
Insider cluster: 2 insiders, $45K total
Actionable Insight • Neutral

This insider cluster is too small in dollar terms to signal material information. Monitor for any upcoming earnings or corporate events, but no immediate trading action is warranted based on this filing alone.

DirectionNeutral
Confidencehigh
Horizondays
Final — all horizons settled through T+60d
MAX ▼ -19.45% at T+60d
NEUTRAL call -19.45% · α vs SPY -23.84% · entry $12.39 → $9.98
Entry = T+0 close
Jun 26, 2026
via day close
T+1d
+1.45%
call +1.45% · α +0.67%
$12.57
settled 4mo ago
T+5d
+12.99%
call +12.99% · α +11.61%
$14.00
settled 4mo ago
T+20d
+5.97%
call +5.97% · α +6.25%
$13.13
settled 3mo ago
T+60d
-19.45%
call -19.45% · α -23.84%
$9.98
settled 5w ago

Price Chart

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Executive Summary

Two insiders at MediaAlpha (MAX) sold a combined ~$66K in shares over a 7-day window, representing ~0.01% of the $686M market cap. The CTO sold $33K and a director sold in three equal tranches consistent with a 10b5-1 plan. The dollar amount is trivial relative to company size, and insider sales are weak predictors per academic literature, especially when small and patterned.

Key Financial Metrics

Direction
selling
Total Value
$66.1K
Insiders
2

Key Facts

  • Total insider sales of ~$66K over 7 days (June 19–26, 2026)
  • CTO Yeh Kuanling Amy sold 3,000 shares for $33,480 on June 26
  • Director Nonko Eugene sold 1,067 shares on each of three dates (June 22, 23, 24) totaling ~$32,598, suggesting a pre-arranged 10b5-1 plan
  • Sales represent ~0.01% of MAX's $686M market cap — well below the 0.1% materiality threshold

Financial Impact

Negligible — ~$66K in insider sales vs. $686M market cap

Risk Factors

  • Insider sales, while small, could precede a broader sell-off if fundamentals deteriorate, but no such evidence here

Market Snapshot

Exchange
NYSE
Sector
Services-Business Services, NEC
Analyst Consensus
75% bullish (12 analysts)

Investment Themes

Software & IT

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CLUSTER Data (Synthetic)cluster-MAX-1782514665998
39 reports for MAX
Performance horizon
73% Hit rate @ T+20 8 of 11 directional calls Went positive at some point 10 of 12 best @ T+60▲ +28.53%Jul 8, 2026
Filters
Rows
Reports for MAX — sortable, filterable
TypeNow
Oct 26, 2026
today
144
NEUTRAL ★ 3/10
$11.88awaiting T+20—$11.69 (−1.64%)
Oct 21, 2026
5d ago
Insider Cluster
NEUTRAL ★ 2/10
$12.41awaiting T+20—$11.69 (−5.84%)
Oct 13, 2026
14d ago
144
BEARISH ★ 5/10
$10.47awaiting T+20—$11.69 (−11.60%)
Oct 8, 2026
18d ago
144
NEUTRAL ★ 2/10
$10.09awaiting T+20—$11.69 (+15.81%)
Sep 23, 2026
4w ago
Insider Cluster
NEUTRAL ★ 2/10
$9.45 $12.41▲ +31.32%▲ +31.74%$11.69 (+23.65%)
Sep 16, 2026
5w ago
Insider Cluster
BEARISH ★ 4/10
$10.57 $11.68▼ −10.50%▼ −9.30%$11.69 (−10.55%)
Sep 10, 2026
6w ago
Insider Cluster
BEARISH ★ 5/10
$11.65 $10.09▲ +13.39%▲ +15.26%$11.69 (−0.30%)
Sep 9, 2026
6w ago
Insider Cluster
NEUTRAL ★ 3/10
$11.74 $10.68▼ −9.03%▼ −11.15%$11.69 (−0.47%)
Sep 3, 2026
7w ago
8-K / PRESS-RELEASE
BULLISH ★ 6/10
$12.22 $9.62▼ −21.28%▼ −20.09%$11.69 (−4.38%)
Sep 2, 2026
7w ago
Insider Cluster
NEUTRAL ★ 2/10
$12.22 $9.62▼ −21.28%▼ −20.09%$11.69 (−4.38%)
Showing 10 of 39

US Market Status

Market Open — Closes in 4h 22m

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Report published Jun 26, 2026