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Insider Cluster (2 insiders) ·Filed Jul 15, 2026

MAX

MediaAlpha, Inc.
NEUTRAL
Impact 2/10
Horizonimmediate Processed3mo ago
Insider cluster: 2 insiders, $245K total
Actionable Insight • Neutral

This cluster is too small to warrant a trade signal. Monitor for any material insider buying or larger sales (>0.5% of market cap) that would indicate a change in insider sentiment.

DirectionNeutral
Confidencehigh
Horizonimmediate
Final — all horizons settled through T+60d
MAX ▼ -28.34% at T+60d
NEUTRAL call -28.34% · α vs SPY -32.05% · entry $14.08 → $10.09
Entry = T+0 close
Jul 15, 2026
via day close
T+1d
+0.28%
call +0.28% · α +1.27%
$14.12
settled 3mo ago
T+5d
-6.96%
call -6.96% · α -5.29%
$13.10
settled 3mo ago
T+20d
-5.75%
call -5.75% · α -9.37%
$13.27
settled 3mo ago
T+60d
-28.34%
call -28.34% · α -32.05%
$10.09
settled 19d ago

Price Chart

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Executive Summary

Two MediaAlpha insiders — a senior executive (Yi Steven) and a director (Nonko Eugene) — sold a combined $245K in open-market sales over a one-week window. The total dollar value is 0.03% of the $879M market cap, well below the 0.1% materiality threshold, making this a routine, non-informative cluster. No C-suite officers participated, and the sales are likely liquidity-driven rather than signaling a bearish view.

Key Financial Metrics

Direction
selling
Total Value
$245.0K
Insiders
2

Key Facts

  • 2 insiders sold $245K total in open-market sales over 7 days
  • Total sales represent ~0.03% of $879M market cap — trivial
  • No CEO, CFO, or other C-suite officer participated
  • Yi Steven (See Remarks) sold $133K; Nonko Eugene (Director) sold $112K
  • All transactions were open-market sales (code S)

Financial Impact

0.03% of market cap sold — immaterial

insider ownership

Risk Factors

  • Insider sales could accelerate if the stock continues to rise
  • No C-suite participation reduces informational content

Market Snapshot

Exchange
NYSE
Sector
Services-Business Services, NEC
Analyst Consensus
75% bullish (12 analysts)

Investment Themes

Software & IT

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CLUSTER Data (Synthetic)cluster-MAX-1784157016062
39 reports for MAX
Performance horizon
73% Hit rate @ T+20 8 of 11 directional calls Went positive at some point 10 of 12 best @ T+60▲ +28.53%Jul 8, 2026
Filters
Rows
Reports for MAX — sortable, filterable
TypeNow
Oct 26, 2026
1d ago
144
NEUTRAL ★ 3/10
$11.88awaiting T+20—$11.77 (−0.93%)
Oct 21, 2026
5d ago
Insider Cluster
NEUTRAL ★ 2/10
$12.41awaiting T+20—$11.77 (−5.16%)
Oct 13, 2026
14d ago
144
BEARISH ★ 5/10
$10.47awaiting T+20—$11.77 (−12.42%)
Oct 8, 2026
19d ago
144
NEUTRAL ★ 2/10
$10.09awaiting T+20—$11.77 (+16.65%)
Sep 23, 2026
4w ago
Insider Cluster
NEUTRAL ★ 2/10
$9.45 $12.41▲ +31.32%▲ +31.74%$11.77 (+24.55%)
Sep 16, 2026
5w ago
Insider Cluster
BEARISH ★ 4/10
$10.57 $11.68▼ −10.50%▼ −9.30%$11.77 (−11.35%)
Sep 10, 2026
6w ago
Insider Cluster
BEARISH ★ 5/10
$11.65 $10.09▲ +13.39%▲ +15.26%$11.77 (−1.03%)
Sep 9, 2026
6w ago
Insider Cluster
NEUTRAL ★ 3/10
$11.74 $10.68▼ −9.03%▼ −11.15%$11.77 (+0.26%)
Sep 3, 2026
7w ago
8-K / PRESS-RELEASE
BULLISH ★ 6/10
$12.22 $9.62▼ −21.28%▼ −20.09%$11.77 (−3.68%)
Sep 2, 2026
7w ago
Insider Cluster
NEUTRAL ★ 2/10
$12.22 $9.62▼ −21.28%▼ −20.09%$11.77 (−3.68%)
Showing 10 of 39

US Market Status

Market Closed — Opens Wed (< 1m)

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Report published Jul 15, 2026