SecBot SecBot
8-K ·Filed May 28, 2026

SCOR

COMSCORE, INC.
NEUTRAL
Impact 4/10
Horizonweeks Processed5mo ago SEC0001158172-26-000035
8-K context-dependent: Items 7.01
Actionable Insight • Neutral

The CEO transition to a former DoubleVerify COO and insider signals operational focus, while the June 10 investor call will be the key catalyst for forward guidance and strategy. Monitor for any preliminary 2026 outlook disclosed on the call; the stock's reaction will depend on how the new CEO outlines growth plans against a challenging backdrop (no analyst upgrades).

DirectionNeutral
Confidencemedium
Horizonweeks
Final — all horizons settled through T+60d
SCOR ▼ -39.53% at T+60d
NEUTRAL call -39.53% · α vs SPY -40.71% · entry $8.02 → $4.85
Entry = T+0 close
May 28, 2026
via day close
T+1d
+2.87%
call +2.87% · α +2.61%
$8.25
settled 5mo ago
T+5d
-0.87%
call -0.87% · α +1.65%
$7.95
settled 5mo ago
T+20d
-11.85%
call -11.85% · α -10.05%
$7.07
settled 4mo ago
T+60d
-39.53%
call -39.53% · α -40.71%
$4.85
settled 2mo ago

Price Chart

Loading chart...

Executive Summary

Comscore announced the appointment of Matt McLaughlin, former DoubleVerify COO and current board member/significant stockholder, as CEO effective immediately, replacing Jon Carpenter who will remain senior advisor until October 2026. Former Narrative Science CEO Stuart Frankel joins the board. The press release also highlights the May 27 elimination of $40M in senior debt via the Movies divestiture. An investor call is scheduled for June 10, 2026 to discuss strategy and outlook.

Key Facts

  • Matt McLaughlin appointed CEO effective May 28, 2026; previously COO of DoubleVerify and serves on Comscore's board
  • Jon Carpenter transitions from CEO to senior advisor until October 2026
  • Stuart Frankel joins board; former CEO/co-founder of Narrative Science (acquired by Salesforce in 2021) and former DoubleClick senior leader
  • Comscore eliminated $40 million in senior debt on May 27, 2026 via divestiture of Comscore Movies
  • Investor call scheduled for June 10, 2026 to discuss strategic priorities and 2026 outlook

Financial Impact

Announcement of $40M debt elimination via the Movies divestiture on May 27, 2026, a balance sheet improvement; no new financial data or guidance provided

debtcapital structure

Risk Factors

  • No financial guidance or preliminary results provided — strategy and outlook deferred to June 10 call
  • CEO transition uncertainty; though McLaughlin is a board insider, execution risk remains
  • Comscore's small market cap ($102M) and mixed analyst sentiment (6 of 6 non-bullish ratings) leave limited margin for error

Market Snapshot

Exchange
Nasdaq
Sector
Services-Business Services, NEC
Analyst Consensus
0% bullish (6 analysts)

Investment Themes

Software & IT

Documents Analyzed

This report is based on 5 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (Primary)0001158172-26-000035
Document: pressrelease20260527leader.htm0001158172-26-000035
Document: 0001158172-26-000035-index-headers.html0001158172-26-000035
Document: 0001158172-26-000035-index.html0001158172-26-000035
Document: 0001158172-26-000035.txt0001158172-26-000035
13 reports for SCOR
Performance horizon
67% Hit rate @ T+5 4 of 6 directional calls Went positive at some point 4 of 6 best @ T+60▲ +37.88%Jun 9, 2026
Filters
Rows
Reports for SCOR — sortable, filterable
TypeNow
Sep 8, 2026
6w ago
Insider Cluster
BULLISH ★ 4/10
$4.85 $5.16▲ +6.39%▲ +7.49%$3.15 (−35.05%)
Aug 31, 2026
8w ago
Insider Cluster
BULLISH ★ 5/10
$5.25 $4.93▼ −6.10%▼ −5.95%$3.15 (−40.00%)
Aug 27, 2026
8w ago
Insider Cluster
BULLISH ★ 5/10
$5.23 $5.06▼ −3.25%▼ −2.48%$3.15 (−39.77%)
Jul 29, 2026
12w ago
Press Release
NEUTRAL ★ 1/10
$7.45awaiting T+5—$3.15 (−57.72%)
Jun 10, 2026
19w ago
8-K
NEUTRAL ★ 2/10
$7.73 $7.25▼ −6.21%▼ −6.64%$3.15 (−59.25%)
Jun 9, 2026
19w ago
8-K
BEARISH ★ 5/10
$7.92 $7.17▲ +9.47%▲ +12.90%$3.15 (+60.23%)
Jun 8, 2026
20w ago
Press Release
NEUTRAL ★ 2/10
$7.97 $7.12▼ −10.66%▼ −12.78%$3.15 (−60.48%)
Jun 3, 2026
20w ago
8-K
NEUTRAL ★ 6/10
$7.89 $7.73▼ −2.03%▲ +0.53%$3.15 (−60.08%)
Jun 2, 2026
20w ago
8-K
MIXED ★ 7/10
$7.93 $7.92▼ −0.13%▲ +3.69%$3.15 (−60.28%)
May 28, 2026
21w ago
8-K
NEUTRAL ★ 4/10
$8.02 $7.95▼ −0.87%▲ +1.65%$3.15 (−60.72%)
Showing 10 of 13

US Market Status

Market Closed — Opens in 5h 39m

Subscribe to SecBot

Get Real-Time SEC Filing Intelligence

Comprehensive SEC filing analysis delivered the moment filings hit EDGAR. Sentiment scoring, impact analysis, and actionable insights for every material event.

Create a free account Live analysis, Telegram alerts, watchlists and the MCP server for subscribers
Report published May 28, 2026