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8-K ·Filed Apr 28, 2026

RCKY

ROCKY BRANDS, INC.
BEARISH
Impact 7/10
Horizonweeks Processed6mo ago SEC0001437749-26-013665
8-K Item 2.02: Earnings release
Actionable Insight ▼ Bearish

The severe EPS miss driven by tariff costs will likely pressure the stock near-term. However, management expects gross margins to recover to the low-40% range in H2 as tariff impacts ease. Watch Q2 results for evidence of margin improvement.

DirectionBearish
Confidencehigh
Horizonweeks
Final — all horizons settled through T+60d ⚠ clustered
RCKY ▲ +11.98% at T+60d
SHORT call ✗ call lost -11.98% · α vs SPY -7.87% · entry $36.05 → $40.37
Entry = T+0 close
Apr 28, 2026
via day close
T+1d
+1.27%
call -1.27% · α -0.25%
$36.51
settled 6mo ago
T+5d
+0.06%
call -0.06% · α +3.05%
$36.07
settled 6mo ago
T+20d
+6.68%
call -6.68% · α -0.63%
$38.46
settled 5mo ago
T+60d
+11.98%
call -11.98% · α -7.87%
$40.37
settled 3mo ago

Price Chart

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Executive Summary

Rocky Brands reported Q1 2026 net sales up 9.1% to $124.4M, but net income plunged 74.5% to $1.3M ($0.17 EPS) vs $0.66 a year ago, missing consensus EPS of $0.27 by 37%. Gross margin contracted 470bps to 36.5% due to $7.1M in incremental tariffs, overwhelming top-line growth.

Key Financial Metrics

EPS
$0.17
est $0.27 · -37.0%
Revenue
$124.4M
est $122.4M · +1.6% · +9.1% YoY
Rating
miss
Gross Margin
36.5%

Key Facts

  • Net sales increased 9.1% to $124.4M (beat consensus of $122.4M)
  • Net income decreased 74.5% to $1.3M vs $4.9M YoY
  • GAAP EPS $0.17 vs $0.66 YoY, consensus was $0.27
  • Gross margin fell 470bps to 36.5% from 41.2%
  • Tariff impact of approximately $7.1M in Q1 2026 vs year-ago quarter
  • Total debt decreased 5.0% YoY to $122.2M

Financial Impact

EPS miss of $0.10 (37% below consensus); operating income down 58.2% YoY

gross marginoperating incomenet incomeeps

Risk Factors

  • Tariff costs may persist or increase, further compressing margins
  • Consumer demand could slow, especially in wholesale channel
  • Inventory levels remain elevated at $172.6M

Market Snapshot

Exchange
Nasdaq
Sector
Footwear, (No Rubber)
Analyst Consensus
75% bullish (8 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 5 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (Primary)0001437749-26-013665
Document: 0001437749-26-013665-index-headers.html0001437749-26-013665
Document: 0001437749-26-013665-index.html0001437749-26-013665
Document: 0001437749-26-013665.txt0001437749-26-013665
8-K Data (Synthetic)0001437749-26-013665
9 reports for RCKY
Performance horizon
100% Hit rate @ T+1 3 of 3 directional calls Went positive at some point 3 of 3 best @ T+20▲ +10.34%Aug 7, 2026
Filters
Rows
Reports for RCKY — sortable, filterable
TypeNow
Aug 7, 2026
11w ago
Insider Cluster
BEARISH ★ 5/10
$49.23 $48.62▲ +1.24%▲ +1.21%$45.72 (+7.13%)
Aug 7, 2026
11w ago
Insider Cluster
BEARISH ★ 5/10
$49.23 $48.62▲ +1.24%▲ +1.21%$45.72 (+7.13%)
Aug 5, 2026
11w ago
Insider Cluster
NEUTRAL ★ 4/10
$49.52 $49.04▼ −0.97%▼ −1.58%$45.72 (−7.68%)
Aug 4, 2026
11w ago
Insider Cluster
NEUTRAL ★ 4/10
$49.76 $49.52▼ −0.48%▼ −0.32%$45.72 (−8.12%)
Aug 3, 2026
12w ago
Insider Cluster
NEUTRAL ★ 3/10
$50.47 $49.95▼ −1.03%▼ −0.83%$45.72 (−9.41%)
Aug 3, 2026
12w ago
Insider Cluster
NEUTRAL ★ 4/10
$50.47 $49.95▼ −1.03%▼ −0.83%$45.72 (−9.41%)
May 18, 2026
23w ago
8-K
NEUTRAL ★ 3/10
$34.84 $35.48▲ +1.86%▲ +0.82%$45.72 (+31.24%)
Apr 28, 2026
25w ago
8-K
BEARISH ★ 7/10
$36.05 $36.51▼ −1.27%▼ −0.25%$45.72 (−26.82%)
Feb 24, 2026
34w ago
8-K
BULLISH ★ 8/10
$45.84 $47.59▲ +3.80%▲ +4.35%$45.72 (−0.27%)
Showing 9 of 9

US Market Status

Market Closed — Opens in 25m

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Report published Apr 28, 2026