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8-K ·Filed Jul 10, 2026

PSQH

PSQ Holdings, Inc.
NEUTRAL
Impact 4/10
Horizondays Processed3mo ago SEC0001104659-26-082646
8-K context-dependent: Items 3.03, 5.02, 7.01
Actionable Insight • Neutral

Monitor NYSE compliance confirmation post-split and watch for potential Russell index reconstitution eligibility. The split is mechanical — no change in fundamentals. The equity plan increase signals potential future dilution but is standard. No immediate trading catalyst.

DirectionNeutral
Confidencemedium
Horizondays
Final — all horizons settled through T+60d
PSQH ▼ -17.84% at T+60d
NEUTRAL call -17.84% · α vs SPY -21.84% · entry $4.82 → $3.96
Entry = T+0 close
Jul 10, 2026
via day close
T+1d
-24.48%
call -24.48% · α -24.84%
$3.64
settled 4mo ago
T+5d
-37.55%
call -37.55% · α -36.77%
$3.01
settled 3mo ago
T+20d
-13.90%
call -13.90% · α -17.09%
$4.15
settled 3mo ago
T+60d
-17.84%
call -17.84% · α -21.84%
$3.96
settled 22d ago

Price Chart

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Executive Summary

PSQ Holdings shareholders approved a 1-for-15 reverse stock split to regain NYSE minimum bid price compliance and potentially qualify for Russell US indices. The split will reduce outstanding shares from ~50.3M to ~3.36M, effective July 13, 2026, with proportional warrant adjustments. The annual meeting also ratified auditors, elected directors, and approved an amended stock incentive plan adding 1M authorized shares.

Key Facts

  • 1-for-15 reverse stock split effective July 13, 2026
  • Outstanding shares reduced from 50,349,974 to approximately 3,356,664
  • Public warrants adjusted: each warrant now exercisable for 1/15th of a share at $172.50
  • Stockholders approved Amended and Restated 2023 Stock Incentive Plan, increasing authorized shares by 1,000,000
  • Board determined final split ratio; no change to total authorized shares (500M Class A common)
  • No fractional shares issued; cash in lieu of fractional shares

Financial Impact

No financial data disclosed; reverse split is capital-structure-only event

shares outstandingwarrant exercise price

Risk Factors

  • Failure to maintain NYSE listing if post-split price declines
  • Additional dilution from expanded stock incentive plan
  • Index inclusion not guaranteed despite higher per-share price

Market Snapshot

Exchange
NYSE
Sector
Services-Advertising
Analyst Consensus
86% bullish (7 analysts)

Investment Themes

Services

Documents Analyzed

This report is based on 7 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (Primary)0001104659-26-082646
Document: tm2620162d2_8k.htm0001104659-26-082646
Document: tm2620162d2_ex99-1.htm0001104659-26-082646
Document: tm2620162d2_ex3-1.htm0001104659-26-082646
Document: 0001104659-26-082646-index-headers.html0001104659-26-082646
Document: 0001104659-26-082646-index.html0001104659-26-082646
Document: 0001104659-26-082646.txt0001104659-26-082646
8 reports for PSQH
Performance horizon

Track record builds as more directional reports settle.

Filters
Rows
Reports for PSQH — sortable, filterable
TypeNow
Aug 14, 2026
10w ago
8-K
BEARISH ★ 5/10
$4.11 $4.84▼ −17.76%▼ −19.74%$3.28 (+20.19%)
Aug 4, 2026
12w ago
8-K
MIXED ★ 5/10
$4.80 $5.00▲ +4.17%▲ +5.40%$3.28 (−31.67%)
Jul 31, 2026
12w ago
8-K
BULLISH ★ 5/10
$4.13 $5.98▲ +44.79%▲ +41.81%$3.28 (−20.58%)
Jul 10, 2026
15w ago
8-K
NEUTRAL ★ 4/10
$4.82 $4.15▼ −13.90%▼ −17.09%$3.28 (−31.95%)
May 15, 2026
23w ago
Insider Cluster
NEUTRAL ★ 4/10
$8.55 $7.20▼ −15.79%▼ −17.37%$3.28 (−61.64%)
May 7, 2026
24w ago
8-K
MIXED ★ 6/10
—awaiting T+20——
May 4, 2026
25w ago
8-K
NEUTRAL ★ 2/10
—awaiting T+20——
Apr 7, 2026
29w ago
8-K
NEUTRAL ★ 4/10
—awaiting T+20——
Showing 8 of 8

US Market Status

Market Closed — Opens Wed (16h 23m)

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Report published Jul 10, 2026