This insider cluster is too small in dollar terms to warrant a trading response. Monitor for any material corporate events (earnings, guidance, M&A) that could explain future insider activity, but this filing alone has no actionable signal.
Price Chart
Executive Summary
Three ETSY insiders, including the Chief Product & Tech Officer and the Chief Accounting Officer, sold a total of $113K in open-market sales over a one-week window. The total value is only 0.0015% of ETSY's $7.3B market cap, making this a trivial, routine cluster. The sales are likely driven by personal liquidity or tax planning rather than a bearish signal, especially given the small dollar amounts and the fact that insider sales are weak predictors of future returns per academic literature. The historical calibration shows past neutral/low-score reports on ETSY have performed poorly (avg T+20 alpha -2.12%), but this filing's content is genuinely immaterial and does not warrant a directional call.
Key Financial Metrics
Key Facts
- Three insiders sold shares totaling $113K in open-market transactions between Aug 10-17, 2026.
- The total sale value is approximately 0.0015% of ETSY's $7.3B market capitalization, well below the 0.1% threshold for materiality.
- The largest sale was by Chief Product & Tech Officer Richard Colburn III for $82K; the other two insiders sold a combined $31K.
- No insider purchases were reported in the cluster, and the 30-day trailing insider activity shows 9 sells totaling $697K, consistent with a routine selling pattern.
Financial Impact
Total insider sales of $113K represent 0.0015% of market cap — immaterial
Risk Factors
- Insider selling could accelerate if the stock rallies, but current volumes are negligible.
- The historical calibration shows past neutral reports on ETSY have underperformed (avg T+20 alpha -2.12%), but this is a function of the stock's broader weakness, not a flaw in this specific read.
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CLUSTER Data (Synthetic) | cluster-ETSY-1787196862599 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Sep 3, 2026 28d ago | Insider Cluster | $76.51 $74.46 | ▼ −2.68% | ▼ −1.47% | $72.74 (−4.93%) |
Aug 19, 2026 6w ago | Insider Cluster | $81.21 $82.94 | ▲ +2.13% | ▲ +1.02% | $72.74 (−10.43%) |
Aug 19, 2026 6w ago | Insider Cluster | $81.21 $82.94 | ▲ +2.13% | ▲ +1.02% | $72.74 (−10.43%) |
Aug 12, 2026 7w ago | Insider Cluster | $79.63 $80.15 | ▲ +0.66% | ▲ +1.10% | $72.74 (−8.65%) |
Aug 6, 2026 8w ago | Insider Cluster | $85.09 $79.90 | ▼ −6.10% | ▼ −6.50% | $72.74 (−14.52%) |
Aug 4, 2026 8w ago | Insider Cluster | $85.86 $79.63 | ▼ −7.26% | ▼ −7.61% | $72.74 (−15.28%) |
Aug 4, 2026 8w ago | 144 | $85.86 $79.63 | ▼ −7.26% | ▼ −7.61% | $72.74 (−15.28%) |
Jul 17, 2026 11w ago | Press Release | $84.10 $80.91 | ▼ −3.79% | ▼ −3.11% | $72.74 (−13.51%) |
Jul 17, 2026 11w ago | Insider Cluster | $84.10 $80.91 | ▲ +3.79% | ▲ +3.11% | $72.74 (+13.51%) |
Jul 16, 2026 11w ago | 8-K | $83.48 $80.91 | ▼ −3.08% | ▼ −1.41% | $72.74 (−12.87%) |
US Market Status
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