The sale is small relative to market cap and involves a director, not management. No material signal for the stock. Monitor for any subsequent Form 4 filings to confirm execution.
How the stock moved after the report
⚠ Clustered NEUTRAL VIEWSTOCK BELOW ENTRY AT T+5- T+0 · Oct 29 $91.59entry
- T+1 · 7d ago −2.87%α −1.10% · $88.96
- T+5 · 15h ago −0.07%α +4.66% · $91.53
- T+20 · in 21d Pending
- T+60 · in 3mo Pending
Price Chart
How similar events traded
Executive Summary
Director Marla J. Blow filed a Form 144 notice of intent to sell 6,500 shares of ETSY common stock, with an approximate market value of $598,000. The shares were acquired through RSU vesting events in June 2024 and June 2025, and the sale is a routine diversification move by a non-executive director.
Key Facts
- Filer: Director Marla J. Blow (not an executive officer)
- Proposed sale: 6,500 shares of ETSY common stock
- Estimated value: $598,000 (based on ~$92/share)
- Shares originated from RSU vesting on 06/13/2024 (3,223 shares) and 06/17/2025 (3,277 shares)
- No cash compensation was paid for the RSUs
- Broker: UBS Financial Services Inc.
- Proposed sale date: 10/29/2026
- Form 144 is an intent to sell; the sale may not occur
Financial Impact
Sale of 6,500 shares valued at $598,000, representing approximately 0.005% of ETSY's $8.0B market cap
Risk Factors
- Form 144 is only an intent to sell; the transaction may not be completed
- Insider selling by a director could be perceived negatively by some market participants, though the amount is immaterial
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 3 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 144 Filing (Primary) | 0001969223-26-001099 |
| Document: 0001969223-26-001099-index.html | 0001969223-26-001099 |
| Document: 0001969223-26-001099.txt | 0001969223-26-001099 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Nov 3, 2026 2d ago | 144 | $96.24 $91.53 | ▼ −4.89% | ▼ −0.48% | $91.53 (−4.89%) |
Nov 2, 2026 3d ago | 144 | $89.86 $96.24 | ▲ +7.10% | ▲ +5.45% | $91.53 (+1.86%) |
Nov 2, 2026 3d ago | Insider Cluster | $89.86 $96.24 | ▲ +7.10% | ▲ +5.45% | $91.53 (+1.86%) |
Oct 30, 2026 6d ago | 144 | $92.45 $89.86 | ▼ −2.80% | ▼ −3.10% | $91.53 (−1.00%) |
Oct 30, 2026 6d ago | SC 13G/A | $88.96 $92.45 | ▲ +3.92% | ▲ +4.40% | $91.53 (+2.89%) |
Oct 29, 2026 7d ago | 144 | $91.59 $88.96 | ▼ −2.87% | ▼ −1.10% | $91.53 (−0.07%) |
Oct 29, 2026 7d ago | 144 | $91.59 $88.96 | ▼ −2.87% | ▼ −1.10% | $91.53 (−0.07%) |
Oct 29, 2026 7d ago | 144 | $91.59 $88.96 | ▼ −2.87% | ▼ −1.10% | $91.53 (−0.07%) |
Oct 28, 2026 8d ago | Institutional Cluster | $92.35 $91.59 | ▼ −0.82% | ▼ −0.44% | $91.53 (−0.89%) |
Oct 28, 2026 8d ago | 8-K | No price | awaiting T+1 | awaiting T+1 | No price |
US Market Status
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