The company is in a severe cash crunch, raising capital through deeply dilutive and high-cost debt instruments. Monitor for further dilutive financings, potential default on the Streeterville note (which has aggressive acceleration and default penalties), and any going-concern disclosure in the next 10-Q. The massive share reserve (50M shares vs ~22M outstanding) signals extreme future dilution. Short-term trading should account for likely continued price pressure from conversion selling.
Price Chart
Executive Summary
American Rebel Holdings executed a $6.235M secured convertible note with Streeterville Capital, receiving $5.65M in net proceeds after OID and fees. Simultaneously, the company issued 1.07M shares to Agile Capital to settle $184,525 of existing debt, and issued a $124,200 promissory note to 1800 Diagonal Lending. These transactions signal severe financial distress, with the company raising capital at deeply dilutive terms and converting debt into equity at a 35% discount to market, while pledging substantially all assets as collateral.
Key Financial Metrics
Key Facts
- Streeterville Capital provided a $6.235M secured convertible note with $5.65M net proceeds after $565K OID and $20K transaction expenses.
- The note is convertible into common stock at a 35% discount to the lowest trading price over the prior 10 days.
- The company issued 1,069,710 shares to Agile Capital to settle $184,525 of debt at $0.1725/share (75% of market price), representing ~4.88% dilution.
- The company issued a $124,200 promissory note to 1800 Diagonal Lending with an 18.75% interest rate and a conversion price at 65% of market price.
- Substantially all assets of the company and its subsidiaries were pledged as collateral for the Streeterville note.
- The company reserved 50 million shares for conversion of the Streeterville note, indicating massive potential dilution.
Financial Impact
Total new debt of $6.36M ($6.235M + $124.2K) with net cash proceeds of ~$5.76M. Existing debt reduced by $184.5K via equity issuance. Potential dilution from Streeterville note alone could exceed 50% of current shares outstanding.
Risk Factors
- Massive dilution from convertible notes with 35% discount conversion prices
- High default risk given the company's apparent cash constraints and aggressive debt terms
- Potential going-concern qualification in next financial statements
- Cross-default provisions across multiple debt instruments could trigger cascading defaults
- Pledge of substantially all assets limits future financing options
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 6 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 8-K Filing (Primary) | 0001493152-26-034059 |
| Exhibit: ex10-1.htm | 0001493152-26-034059 |
| Exhibit: ex10-8.htm | 0001493152-26-034059 |
| Exhibit: ex10-6.htm | 0001493152-26-034059 |
| Exhibit: ex10-2.htm | 0001493152-26-034059 |
| Exhibit: ex4-1.htm | 0001493152-26-034059 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Aug 31, 2026 4w ago | 8-K | $0.1440 $0.0750 | ▲ +47.92% | ▲ +47.98% | $0.1050 (+27.08%) |
Aug 7, 2026 8w ago | 8-K | $0.1282 $0.1282 | · 0.00% | ▼ −0.40% | $0.1050 (+18.10%) |
Aug 6, 2026 8w ago | 144 | $0.1860 $0.1510 | ▼ −18.82% | ▼ −19.42% | $0.1050 (−43.55%) |
Aug 4, 2026 8w ago | 8-K | $0.2000 $0.1550 | ▲ +22.50% | ▲ +21.26% | $0.1050 (+47.50%) |
Jul 21, 2026 10w ago | 8-K | $0.1800 $0.1600 | ▲ +11.11% | ▲ +13.67% | $0.1050 (+41.67%) |
Jul 14, 2026 11w ago | 25-NSE | $0.1550 $0.1800 | ▼ −16.13% | ▼ −13.64% | $0.1050 (+32.26%) |
Jul 2, 2026 13w ago | 8-K | $0.3100 $0.2000 | ▲ +35.48% | ▲ +35.79% | $0.1050 (+66.13%) |
Jun 18, 2026 15w ago | 8-K | $0.2550 $0.2150 | ▲ +15.69% | ▲ +15.22% | $0.1050 (+58.82%) |
Mar 23, 2026 27w ago | 8-K | $0.0650 $0.0650 | · 0.00% | ▼ −7.42% | $0.1050 (+61.54%) |
Mar 17, 2026 28w ago | 8-K | $13.40 $0.0650 | ▲ +99.51% | ▲ +103.82% | $0.1050 (+99.22%) |
US Market Status
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