The concentrated equity issuance to settle debts signals acute cash constraints and reliance on dilutive financing. With shares outstanding rising ~10% in a week and no operating revenue disclosed, monitor for further debt conversions or a potential going-concern risk in the next 10-Q. The NHRA marketing press releases provide brand visibility but no near-term revenue catalyst.
Price Chart
Executive Summary
American Rebel Holdings issued approximately 4.4 million shares of common stock across multiple debt-for-equity exchanges and conversion agreements between August 18-26, 2026, settling roughly $550,000 in outstanding obligations. The transactions include exchanges with Horberg Enterprises (602,491 shares for Series E preferred), Agile Lending (1,333,111 shares settling a $149,975 note), Streeterville Capital (1,000,000 shares for a $155,000 partitioned note), and Silverback Capital (1,500,000 shares for cash payments totaling ~$173,800). The share count rose from ~29.7 million to ~32.7 million over the period, representing approximately 10% dilution. The filing also includes several marketing press releases regarding NHRA sponsorship and brand activation, but no financial results or guidance.
Key Financial Metrics
Key Facts
- Issued 602,491 shares to Horberg Enterprises on Aug 24, 2026, at $0.119505 per share, converting 72 Series E preferred shares
- Issued 1,333,111 shares to Agile Lending on Aug 25, 2026, at $0.1125 per share, fully satisfying $149,975 note balance
- Issued 1,000,000 shares to Streeterville Capital on Aug 26, 2026, at $0.1550 per share, settling a $155,000 partitioned note
- Issued 500,000 shares to Silverback Capital on Aug 18, 2026 ($60,375), 500,000 on Aug 21 ($56,550), and 500,000 on Aug 25 ($56,875)
- Outstanding shares increased from 29,715,071 (Aug 20) to 32,650,673 (Aug 26), a ~9.9% increase in six days
- DACA release of $50,000 from restricted account to company on Aug 20, 2026
- Champion Safe subsidiary reported $3.9 million backlog of open orders; no revenue or earnings disclosed
Financial Impact
Approximately $550,000 in debt/obligations settled via issuance of ~4.4 million shares, resulting in ~10% dilution over one week. No revenue or earnings data provided.
Risk Factors
- Continued dilution from additional debt conversions or equity issuances
- Cash burn without corresponding revenue growth from beer or safe segments
- OTC Pink listing with limited liquidity and potential for further price erosion
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 12 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 8-K Filing (Primary) | 0001493152-26-040784 |
| Exhibit: ex99-3.htm | 0001493152-26-040784 |
| Exhibit: ex99-4.htm | 0001493152-26-040784 |
| Exhibit: ex99-5.htm | 0001493152-26-040784 |
| Exhibit: ex99-2.htm | 0001493152-26-040784 |
| Exhibit: ex99-1.htm | 0001493152-26-040784 |
| Exhibit: ex10-2.htm | 0001493152-26-040784 |
| Exhibit: ex10-1.htm | 0001493152-26-040784 |
| Document: form8-k.htm | 0001493152-26-040784 |
| Document: 0001493152-26-040784-index-headers.html | 0001493152-26-040784 |
| Document: 0001493152-26-040784-index.html | 0001493152-26-040784 |
| Document: 0001493152-26-040784.txt | 0001493152-26-040784 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Aug 31, 2026 4w ago | 8-K | $0.1440 $0.0750 | ▲ +47.92% | ▲ +47.98% | $0.1050 (+27.08%) |
Aug 7, 2026 8w ago | 8-K | $0.1282 $0.1282 | · 0.00% | ▼ −0.40% | $0.1050 (+18.10%) |
Aug 6, 2026 8w ago | 144 | $0.1860 $0.1510 | ▼ −18.82% | ▼ −19.42% | $0.1050 (−43.55%) |
Aug 4, 2026 8w ago | 8-K | $0.2000 $0.1550 | ▲ +22.50% | ▲ +21.26% | $0.1050 (+47.50%) |
Jul 21, 2026 10w ago | 8-K | $0.1800 $0.1600 | ▲ +11.11% | ▲ +13.67% | $0.1050 (+41.67%) |
Jul 14, 2026 11w ago | 25-NSE | $0.1550 $0.1800 | ▼ −16.13% | ▼ −13.64% | $0.1050 (+32.26%) |
Jul 2, 2026 13w ago | 8-K | $0.3100 $0.2000 | ▲ +35.48% | ▲ +35.79% | $0.1050 (+66.13%) |
Jun 18, 2026 15w ago | 8-K | $0.2550 $0.2150 | ▲ +15.69% | ▲ +15.22% | $0.1050 (+58.82%) |
Mar 23, 2026 27w ago | 8-K | $0.0650 $0.0650 | · 0.00% | ▼ −7.42% | $0.1050 (+61.54%) |
Mar 17, 2026 28w ago | 8-K | $13.40 $0.0650 | ▲ +99.51% | ▲ +103.82% | $0.1050 (+99.22%) |
US Market Status
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