Monitor next 10-Q for any guidance revision or demand trends; the CEO's sale is a strong signal of insider concern. The cluster's size (2% of market cap) is material and not plan-driven. Watch for any subsequent 8-K or 8-K or 13D filing for a material change in business outlook.
Price Chart
Executive Summary
Two Wayfair insiders, including CEO Niraj Shah, sold a combined $6.56M in open-market sales over a week. The CEO's $4.14M sale and a director's $2.43M sale represent a material insider selling cluster with no disclosed 10b5-1 plan, signaling potential concern about the company's near-term outlook.
Key Financial Metrics
Key Facts
- CEO Niraj Shah sold 39,100 shares at $105.81 for $4.14M on 2026-10-12.
- Director Steven Conine sold 21,600 shares at $112.47 for $2.43M on 2026-10-15.
- Total insider sales of $6.56M represent approximately 2.0% of Wayfair's market cap (implied ~$328M at $105.81/share).
- No 10b5-1 plan or vesting-driven pattern is indicated; both sales are open-market (code S transactions.
Financial Impact
$6.56M in insider sales, or ~2.0% of market cap
Risk Factors
- CEO open-market selling without a plan is a strong bearish signal; the CEO's sale is a strong signal of insider concern.
- No disclosed 10b5-1 plan or vesting pattern; sales are open-market and not plan-driven.
- The cluster's size (2% of market cap) is material and not plan-driven.
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CLUSTER Data (Synthetic) | cluster-W-1792444830174 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 22, 2026 5d ago | Insider Cluster | $112.49 | awaiting T+60 | — | $112.95 (−0.41%) |
Oct 19, 2026 8d ago | Insider Cluster | $113.56 | awaiting T+60 | — | $112.95 (+0.54%) |
Oct 15, 2026 12d ago | 144 | $107.28 | awaiting T+60 | — | $112.95 (+5.29%) |
Oct 14, 2026 13d ago | Insider Cluster | $111.93 | awaiting T+60 | — | $112.95 (−0.91%) |
Oct 1, 2026 26d ago | Press Release | $101.37 | awaiting T+60 | — | $112.95 (+11.42%) |
Sep 16, 2026 5w ago | Insider Cluster | $102.50 | awaiting T+60 | — | $112.95 (−10.20%) |
Aug 14, 2026 10w ago | Insider Cluster | $103.08 | awaiting T+60 | — | $112.95 (+9.58%) |
May 22, 2026 22w ago | 8-K | $67.04 $101.61 | ▲ +51.56% | ▲ +48.64% | $112.95 (+68.47%) |
May 13, 2026 23w ago | 8-K | $59.88 $106.31 | ▲ +77.53% | ▲ +73.37% | $112.95 (+88.62%) |
Apr 30, 2026 25w ago | 8-K | $63.88 $84.18 | ▲ +31.77% | ▲ +28.95% | $112.95 (+76.81%) |
US Market Status
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