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8-K ·Filed Jul 15, 2026

SWBI

SMITH & WESSON BRANDS, INC.
BULLISH
Impact 6/10
Horizonmonths Processed3mo ago SEC0001193125-26-304020
Actionable Insight ▲ Bullish

The investor day presentation reinforces Smith & Wesson's strong operational momentum and strategic positioning across multiple growth vectors. Traders should watch for continued market share gains in handguns and MSRs, adoption of new products (suppressors, lever-action rifles), and progress in professional/international markets. The absence of forward guidance limits near-term catalysts, but the FY26 results and strategic roadmap support a positive medium-term outlook.

DirectionBullish
Confidencehigh
Horizonmonths
Final — all horizons settled through T+60d
SWBI ▼ -4.15% at T+60d
LONG call ✗ call lost -4.15% · α vs SPY -6.69% · entry $14.93 → $14.31
Entry = T+0 close
Jul 15, 2026
via day close
T+1d
+2.14%
call +2.14% · α +2.69%
$15.25
settled 3mo ago
T+5d
-2.08%
call -2.08% · α -1.10%
$14.62
settled 3mo ago
T+20d
-4.96%
call -4.96% · α -7.30%
$14.19
settled 3mo ago
T+60d
-4.15%
call -4.15% · α -6.69%
$14.31
settled 19d ago

Price Chart

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Executive Summary

Smith & Wesson hosted an investor day on July 15, 2026, presenting a strategic update highlighting strong FY26 results: net revenue of $523.8M (growth >10% YoY), net income up >10% YoY, 1.1M firearms shipped (+12.7% YoY), and $114.2M cash from operations. The company outlined growth lanes in core category leadership, professional market expansion, suppressor growth, and category expansion (lever-action rifles), supported by a flexible manufacturing model and strong brand momentum. No new financial guidance or material non-public information was disclosed.

Key Facts

  • FY26 net revenue of $523.8M, growth >10% YoY
  • Net income increased >10% YoY
  • 1.1M firearms shipped, a 12.7% increase YoY
  • $114.2M cash generated from operations
  • $60M reduction in debt
  • $23.2M in dividends paid
  • 38.1% of FY26 revenue from new products
  • US commercial unit share reached 17% in Q4 FY26, up from 14% in Q4 FY24
  • ASPs (all products) have grown 39.1% since 2020
  • Performance Center sales grew 88.8% since 2020
  • Bodyguard 2.0 top selling pistol since July 2024 launch
  • Model 1854 lever-action: over 68,000 units shipped since launch, expanded to 21 SKUs
  • Suppressor revenue grew 95.6% in first six months of calendar 2026 after tax stamp removal
  • Strategic accounts grew at a rate of 30%
  • Over 625 law enforcement agencies shipped to in FY26; 58,000 units into professional channel
  • Currently active in 116 countries
  • Global TAM estimated at $8B-$10B with ~4-6% CAGR through 2032
  • S&W's TAM share is ~6%

Financial Impact

FY26 net revenue $523.8M with >10% YoY growth; net income up >10% YoY; $114.2M operating cash flow; $60M debt reduction

revenuenet incomeoperating cash flowdebtdividends

Risk Factors

  • Tariff and regulatory risks on firearms and ammunition
  • Potential for increased regulation of firearms and firearm-related products
  • Actions of social activists could adversely affect business
  • General economic conditions and consumer spending patterns
  • Competitive environment and supply chain disruptions

Market Snapshot

Exchange
Nasdaq
Sector
Ordnance & Accessories, (No Vehicles/Guided Missiles)
Analyst Consensus
88% bullish (8 analysts)

Investment Themes

Industrials & Manufacturing

Documents Analyzed

This report is based on 6 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (SWBI) — Batch item 10001193125-26-304020
Document: d30687dex991.htm0001193125-26-304020
Document: 0001193125-26-304020-index-headers.html0001193125-26-304020
Document: 0001193125-26-304020-index.html0001193125-26-304020
Document: 0001193125-26-304020.txt0001193125-26-304020
8-K Filing (SWBI) — Batch item 60001193125-26-304020
6 reports for SWBI
Performance horizon
75% Hit rate @ T+1 3 of 4 directional calls Went positive at some point 3 of 4 best @ T+60▲ +9.24%Mar 5, 2026
Filters
Rows
Reports for SWBI — sortable, filterable
TypeNow
Oct 22, 2026
4d ago
3
NEUTRAL ★ 2/10
$13.71 $13.84▲ +0.95%▲ +0.24%$13.79 (+0.58%)
Oct 21, 2026
6d ago
8-K
BULLISH ★ 7/10
$15.10 $14.35▼ −4.97%▼ −3.79%$13.79 (−8.68%)
Sep 8, 2026
7w ago
Court Ruling
BEARISH ★ 5/10
$13.27 $13.16▲ +0.82%▲ +0.22%$13.79 (−3.95%)
Jul 15, 2026
14w ago
8-K
BULLISH ★ 6/10
$14.93 $15.25▲ +2.14%▲ +2.69%$13.79 (−7.64%)
Jun 17, 2026
18w ago
8-K
BULLISH ★ 7/10
$16.08 $16.45▲ +2.30%▲ +2.62%$13.79 (−14.24%)
Mar 5, 2026
33w ago
8-K
BULLISH ★ 7/10
$13.86 $14.11▲ +1.79%▲ +0.94%$13.79 (−0.50%)
Showing 6 of 6

US Market Status

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Report published Jul 15, 2026