Insider Cluster (4 insiders) ·Filed Aug 5, 2026

RUSHA

RUSH ENTERPRISES INC \TX\
NEUTRAL
Impact 4/10
Horizondays Processed1mo ago
Insider cluster: 3 insiders, $8.2M total
Actionable Insight • Neutral

The cluster is modest in size and follows a typical post-earnings, post-vesting pattern. No bearish read-through given the proportional size and the mixed earnings context. Monitor for any acceleration of insider selling in the next 30 days, but this cluster alone does not warrant action.

DirectionNeutral
Confidencehigh
Horizondays
Latest settled — T+20d
RUSHA ▼ -39.70% at T+20d
NEUTRAL call ✗ call lost -39.70% · α vs SPY -39.10% · entry $81.80 → $49.33
Next anchor: T+60d in 26d
Latest observation: T+38 -14.72% FF3 residual α
Entry anchored
Aug 4, 04:00 PM ET
via 1-min bar
T+1d
-2.53%
call -2.53% · α -2.37%
$79.73
settled 8w ago
T+5d
-1.43%
call -1.43% · α -1.78%
$80.63
settled 7w ago
T+20d
-39.70%
call -39.70% · α -39.10%
$49.33
settled 4w ago
T+60d
—
call — · α —
—
in 26d

Price Chart

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Executive Summary

Three insiders at Rush Enterprises (CEO, CFO, Director, SVP) sold a combined $8.17M in open-market shares over three days, all following option exercises at $15.06. The sales come 8 days after a mixed Q2 earnings report (EPS beat by 7.1% but revenue declined 1.6% YoY) and a 10.5% dividend increase. At 0.13% of market cap, the cluster is modest in size and consistent with routine post-vesting diversification, not a bearish signal.

Key Financial Metrics

Direction
selling
Total Value
$8.2M
Insiders
4

Key Facts

  • CEO Rusty Rush sold 71,574 shares for $5.80M on Aug 3 after exercising options at $15.06
  • CFO Steven Keller sold 20,678 shares for $1.67M on Jul 31 after exercising options at $15.06
  • Director Michael McRoberts sold 6,500 shares for $529K on Aug 3 after exercising options at $15.06
  • SVP Michael Goldstone sold 2,100 shares for $171K on Aug 3 after exercising options at $15.06
  • Total open-market sales: $8.17M, representing ~0.13% of RUSHA's $6.4B market cap
  • All sales were preceded by same-day option exercises at $15.06 strike, indicating planned diversification
  • Cluster follows Q2 2026 earnings (Jul 28) where EPS beat consensus by 7.1% but revenue declined 1.6% YoY

Financial Impact

Insider sales of $8.17M represent 0.13% of market cap — modest and routine

insider ownershipfloat

Risk Factors

  • If insider selling continues at an elevated pace beyond this cluster, it could signal waning confidence
  • Revenue decline of 1.6% YoY in Q2 may pressure the stock if macro conditions worsen

Market Snapshot

Exchange
Nasdaq
Sector
Retail-Auto Dealers & Gasoline Stations
Analyst Consensus
83% bullish (12 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CLUSTER Data (Synthetic)cluster-RUSHA-1785999795241
9 reports for RUSHA
Performance horizon

Track record builds as more directional reports settle.

Filters
Rows
Reports for RUSHA — sortable, filterable
TypeNow
Aug 5, 2026
8w ago
Insider Cluster
NEUTRAL ★ 4/10
$81.80 $49.33▼ −39.70%▼ −39.10%$47.18 (−42.32%)
Aug 3, 2026
8w ago
Insider Cluster
NEUTRAL ★ 4/10
$82.76 $48.75▼ −41.09%▼ −39.86%$47.18 (−42.99%)
Jul 28, 2026
9w ago
8-K
MIXED ★ 6/10
$81.62 $76.97▼ −5.70%▼ −10.72%$47.18 (−42.20%)
Jul 28, 2026
9w ago
Press Release
MIXED ★ 5/10
$81.62 $76.97▼ −5.70%▼ −10.72%$47.18 (−42.20%)
Jul 2, 2026
13w ago
Press Release
BEARISH ★ 6/10
$73.16 $79.93▼ −9.25%▼ −9.67%$47.18 (+35.51%)
Jun 30, 2026
13w ago
8-K
NEUTRAL ★ 2/10
$71.97 $81.62▲ +13.41%▲ +15.59%$47.18 (−34.44%)
Apr 28, 2026
22w ago
Press Release
MIXED ★ 5/10
$71.79 $71.01▼ −1.09%▼ −7.14%$47.18 (−34.28%)
Mar 24, 2026
27w ago
8-K
NEUTRAL ★ 3/10
$66.44 $73.74▲ +10.99%▲ +2.09%$47.18 (−28.98%)
Mar 5, 2026
30w ago
8-K
NEUTRAL ★ 3/10
$65.86 $66.74▲ +1.34%▲ +3.39%$47.18 (−28.36%)
Showing 9 of 9

US Market Status

Market Closed — Opens Mon (64h 12m)

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Report published Aug 6, 2026