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144 ·Filed May 8, 2026

PLBY

Playboy, Inc.
NEUTRAL
Impact 2/10
Horizonimmediate Processed5mo ago SEC0001959173-26-003429
Form 144 — notice of proposed sale of securities
Actionable Insight • Neutral

This is a routine tax-motivated sale; no immediate trading action warranted. Monitor for any accelerated selling by insiders in the coming weeks, but this filing alone is not a signal of deteriorating fundamentals.

DirectionNeutral
Confidencehigh
Horizonimmediate
Final — all horizons settled through T+60d
PLBY ▼ -32.22% at T+60d
NEUTRAL call -32.22% · α vs SPY -37.06% · entry $1.80 → $1.22
Entry = T+0 close
May 8, 2026
via day close
T+1d
-3.89%
call -3.89% · α -4.12%
$1.73
settled 6mo ago
T+5d
-22.22%
call -22.22% · α -23.69%
$1.40
settled 6mo ago
T+20d
-27.78%
call -27.78% · α -27.80%
$1.30
settled 5mo ago
T+60d
-32.22%
call -32.22% · α -37.06%
$1.22
settled 3mo ago

Price Chart

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Executive Summary

Officer Marc Crossman filed Form 144 to sell 82,401 shares of Playboy, Inc. The sale is to cover tax obligations from vesting of restricted stock, a routine and non-discretionary transaction. The $144K sale is negligible relative to the company's $193M market cap and does not indicate a bearish insider sentiment.

Key Facts

  • Officer Marc Crossman intends to sell 82,401 shares of PLBY common stock
  • Estimated market value of sale: $144,366.55
  • Reason: tax obligation from vesting of restricted stock (compensation)
  • Sale represents ~0.07% of shares outstanding (based on market cap $193M and stock price ~$1.75 implied)

Financial Impact

Insignificant; $144K sale is ~0.07% of market cap

Market Snapshot

Exchange
Nasdaq
Sector
Retail-Miscellaneous Retail
Analyst Consensus
78% bullish (9 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 3 SEC documents filed with EDGAR.

DocumentAccession Number
144 Filing (Primary)0001959173-26-003429
Document: 0001959173-26-003429-index.html0001959173-26-003429
Document: 0001959173-26-003429.txt0001959173-26-003429
26 reports for PLBY
Performance horizon
86% Hit rate @ T+60 6 of 7 directional calls Went positive at some point 9 of 11 best @ T+60▲ +35.03%May 5, 2026
Filters
Rows
Reports for PLBY — sortable, filterable
TypeNow
Oct 22, 2026
5d ago
Press Release
NEUTRAL ★ 1/10
$1.10awaiting T+60—$1.13 (+2.73%)
Aug 28, 2026
8w ago
Insider Cluster
BEARISH ★ 6/10
$1.18awaiting T+60—$1.13 (+4.24%)
Aug 25, 2026
9w ago
Insider Cluster
BEARISH ★ 5/10
$1.22awaiting T+60—$1.13 (+7.38%)
Aug 10, 2026
11w ago
8-K
BULLISH ★ 6/10
$1.36awaiting T+60—$1.13 (−16.91%)
Aug 10, 2026
11w ago
Press Release
BULLISH ★ 6/10
$1.36awaiting T+60—$1.13 (−16.91%)
Jul 9, 2026
15w ago
Insider Cluster
BEARISH ★ 4/10
$1.16 $1.03▲ +11.21%▲ +13.84%$1.13 (+2.59%)
Jul 7, 2026
16w ago
Insider Cluster
NEUTRAL ★ 3/10
$1.14 $1.01▼ −11.40%▼ −13.90%$1.13 (−0.88%)
Jul 2, 2026
16w ago
144
NEUTRAL ★ 3/10
$1.26 $1.03▼ −18.25%▼ −21.82%$1.13 (−10.32%)
Jul 1, 2026
16w ago
144
NEUTRAL ★ 2/10
$1.25 $1.06▼ −15.20%▼ −18.16%$1.13 (−9.60%)
Jun 30, 2026
17w ago
144
NEUTRAL ★ 2/10
$1.22 $1.08▼ −11.48%▼ −15.04%$1.13 (−7.38%)
Showing 10 of 26

US Market Status

Market Closed — Opens Wed (< 1m)

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Report published May 8, 2026