144 ·Filed Jul 1, 2026
Form 144 — notice of proposed sale of securities
Actionable Insight • Neutral
This is a routine tax-motivated insider sale with minimal market impact. Monitor for any subsequent Form 4 filings to confirm execution, but no material signal for PLBY stock.
Final — all horizons settled through T+60d ⚠ clustered
PLBY ▼ -15.20% at T+60d
NEUTRAL call -15.20% · α vs SPY -18.16% · entry $1.25 → $1.06
T+1d
+0.80%
call +0.80% · α +0.93%
$1.26
settled 4mo ago
T+5d
-5.60%
call -5.60% · α -5.86%
$1.18
settled 4mo ago
T+20d
-5.60%
call -5.60% · α -3.41%
$1.18
settled 3mo ago
T+60d
-15.20%
call -15.20% · α -18.16%
$1.06
settled 5w ago
Price Chart
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Executive Summary
Marc Crossman, an officer of Playboy, Inc., filed a Form 144 to sell 72,000 shares of common stock to satisfy tax withholding obligations from restricted stock vesting. The proposed sale represents a small fraction of market capitalization (~0.06%) and is consistent with routine insider activity for tax purposes.
Key Facts
- Marc Crossman (officer) intends to sell 72,000 shares of PLBY common stock.
- Shares were acquired on 06/29/2026 as restricted stock vesting.
- Sale is to cover tax obligations from equity award settlement.
- Estimated total value of proposed sale is ~$88,870 at ~$1.23/share.
Financial Impact
~$88,870 (0.06% of market cap)
dilution
Risk Factors
- No heightened risk; sale is small and tax-related.
Market Snapshot
Exchange
Nasdaq
Sector
Retail-Miscellaneous Retail
Analyst Consensus
78% bullish (9 analysts)
Investment Themes
Consumer & Retail
Documents Analyzed
This report is based on 3 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 144 Filing (Primary) | 0001959173-26-005023 |
| Document: 0001959173-26-005023-index.html | 0001959173-26-005023 |
| Document: 0001959173-26-005023.txt | 0001959173-26-005023 |
26 reports for PLBY
86% Hit rate @ T+60 Went positive at some point 9 of 11 best @ T+60▲ +35.03%
Filters
Rows
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 22, 2026 4d ago | Press Release | $1.10 | awaiting T+60 | — | $1.09 (−0.91%) |
Aug 28, 2026 8w ago | Insider Cluster | $1.18 | awaiting T+60 | — | $1.09 (+7.63%) |
Aug 25, 2026 8w ago | Insider Cluster | $1.22 | awaiting T+60 | — | $1.09 (+10.66%) |
Aug 10, 2026 11w ago | 8-K | $1.36 | awaiting T+60 | — | $1.09 (−19.85%) |
Aug 10, 2026 11w ago | Press Release | $1.36 | awaiting T+60 | — | $1.09 (−19.85%) |
Jul 9, 2026 15w ago | Insider Cluster | $1.16 $1.03 | ▲ +11.21% | ▲ +13.84% | $1.09 (+6.03%) |
Jul 7, 2026 15w ago | Insider Cluster | $1.14 $1.01 | ▼ −11.40% | ▼ −13.90% | $1.09 (−4.39%) |
Jul 2, 2026 16w ago | 144 | $1.26 $1.03 | ▼ −18.25% | ▼ −21.82% | $1.09 (−13.49%) |
Jul 1, 2026 16w ago | 144 | $1.25 $1.06 | ▼ −15.20% | ▼ −18.16% | $1.09 (−12.80%) |
Jun 30, 2026 16w ago | 144 | $1.22 $1.08 | ▼ −11.48% | ▼ −15.04% | $1.09 (−10.66%) |
Showing 10 of 26
US Market Status
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