Insider Cluster (4 insiders) ·Filed Jul 16, 2026

PL

Planet Labs PBC
NEUTRAL
Impact 3/10
Horizondays Processed2mo ago
Insider cluster: 4 insiders, $6.9M total
Actionable Insight • Neutral

The insider selling cluster is routine in size relative to market cap and does not signal material negative information. Monitor for any upcoming earnings release or material corporate event that may have prompted the sales, but no immediate action is warranted. The historical underperformance of bullish reads on PL suggests caution on any positive interpretation.

DirectionNeutral
Confidencemedium
Horizondays
Latest settled — T+20d
PL ▲ +12.04% at T+20d
NEUTRAL call ✓ call won +12.04% · α vs SPY +8.42% · entry $22.09 → $24.75
Next anchor: T+60d in 6d
Latest observation: T+52 +38.06% FF3 residual α
Entry anchored
Jul 15, 07:22 PM ET
via exchange tick
T+1d
+1.72%
call +1.72% · α +2.71%
$22.47
settled 3mo ago
T+5d
+1.22%
call +1.22% · α +2.89%
$22.36
settled 2mo ago
T+20d
+12.04%
call +12.04% · α +8.42%
$24.75
settled 7w ago
T+60d
—
call — · α —
—
in 6d

Price Chart

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Executive Summary

A cluster of insider selling at Planet Labs PBC, with the CEO, Co-Founder/CSO, and two directors collectively selling $6.93M in open-market transactions over a 7-day window. The CEO alone sold $5.18M worth of shares. While insider sales are often liquidity-driven, the concentration of C-suite and board-level selling at a $7.9B market cap represents 0.09% of market cap, which is below the 0.1% materiality threshold, making this a routine cluster in absolute terms. The historical performance on PL reports shows a 30% win rate at T+20 with an average loss of -6.92%, suggesting the market has not rewarded bullish reads on this ticker, but this is a neutral-to-slightly-bearish signal that does not warrant a strong directional call.

Key Financial Metrics

Direction
selling
Total Value
$6.9M
Insiders
4

Key Facts

  • CEO William Spencer Marshall sold 200,000 shares for $5.18M on 2026-07-10
  • Co-Founder/CSO Robert Schingler sold 25,000 shares for $648K on 2026-07-10
  • Director Kristen Robinson sold 37,107 shares for $930K on 2026-07-15
  • Director John W. Raymond sold 6,494 shares for $170K on 2026-07-13
  • Total open-market sales: $6.93M, representing ~0.09% of $7.9B market cap
  • No open-market purchases were made by any insider in this cluster

Financial Impact

Total insider sales of $6.93M, or approximately 0.09% of market cap, which is below the 0.1% materiality threshold for a $7.9B company

insider ownershipfloat

Risk Factors

  • Insider sales could indicate a lack of confidence ahead of upcoming earnings or a material event
  • CEO selling $5.18M in a single transaction may attract negative attention from the market
  • The cluster includes multiple insiders selling in the same window, which could be interpreted as coordinated selling

Market Snapshot

Exchange
NYSE
Sector
Radio & Tv Broadcasting & Communications Equipment
Analyst Consensus
79% bullish (19 analysts)

Investment Themes

Space & Satellites

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CLUSTER Data (Synthetic)cluster-PL-1784279072164
15 reports for PL
Performance horizon
100% Hit rate 4 of 4 directional calls best @ T+60▲ +38.39%Jun 5, 2026
Filters
Rows
Reports for PL — sortable, filterable
TypeNow
Sep 3, 2026
28d ago
8-K
MIXED ★ 6/10
$18.12 $17.81▼ −1.71%▼ −1.16%$17.34 (−4.28%)
Jul 16, 2026
11w ago
Insider Cluster
NEUTRAL ★ 3/10
$22.09 $22.47▲ +1.72%▲ +2.71%$17.34 (−21.48%)
Jul 14, 2026
11w ago
Insider Cluster
NEUTRAL ★ 2/10
$25.56 $24.90▼ −2.58%▼ −2.98%$17.34 (−32.14%)
Jul 14, 2026
11w ago
Insider Cluster
NEUTRAL ★ 2/10
$25.56 $24.90▼ −2.58%▼ −2.98%$17.34 (−32.14%)
Jun 11, 2026
16w ago
Institutional Cluster
NEUTRAL ★ 2/10
$34.17 $31.15▼ −8.84%▼ −9.38%$17.34 (−49.24%)
Jun 5, 2026
17w ago
8-K
BEARISH ★ 7/10
$32.22 $32.74▼ −1.61%▼ −1.39%$17.34 (+46.17%)
Jun 5, 2026
17w ago
424B5
BEARISH ★ 7/10
$32.22 $32.74▼ −1.61%▼ −1.39%$17.34 (+46.17%)
Jun 5, 2026
17w ago
S-3ASR
NEUTRAL ★ 4/10
$32.22 $32.74▲ +1.61%▲ +1.39%$17.34 (−46.17%)
Jun 5, 2026
17w ago
10-K/A
NEUTRAL ★ 2/10
$32.22 $32.74▲ +1.61%▲ +1.39%$17.34 (−46.17%)
Jun 4, 2026
17w ago
8-K
BULLISH ★ 7/10
$32.22 $32.74▲ +1.61%▲ +1.39%$17.34 (−46.17%)
Showing 10 of 15

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Report published Jul 17, 2026