SecBot SecBot
Insider Buy ·Filed Oct 16, 2026

PEP

PEPSICO INC
BULLISH
Impact 6/10
Horizonweeks Processed10d 22h ago SEC0001061272-26-000004
Insider cluster: 1 insiders, $16.6M total
Actionable Insight ▲ Bullish

A $16.62M open-market purchase by a director following a guidance cut is a strong signal of insider conviction. Monitor for additional insider buying or any further guidance updates in the coming weeks.

DirectionBullish
Confidencehigh
Horizonweeks
Latest settled — T+5d ⚠ clustered
PEP ▲ +1.42% at T+5d
LONG call ✓ call won +1.42% · α vs SPY +1.56% · entry $133.57 → $135.46
Next anchor: T+20d in 17d
Entry = T+0 close
Oct 16, 2026
via day close
T+1d
+0.34%
call +0.34% · α +0.00%
$134.02
settled 8d ago
T+5d
+1.42%
call +1.42% · α +1.56%
$135.46
settled 4d ago
T+20d
Pending
in 17d
T+60d
Pending
in 3mo

Price Chart

Loading chart...

Executive Summary

Director Robert C. Pohlad made a $16.62M open-market purchase of PepsiCo stock on October 14, 2026, at $128.28/share. This conviction buy follows PepsiCo's Q3 earnings report (Oct 8) which showed a 5.6% revenue beat but a guidance cut, and the purchase may signal insider confidence in the company's ability to navigate cost pressures.

Key Financial Metrics

Direction
buying
Total Value
$16.6M
Insiders
1

Key Facts

  • Director Robert C. Pohlad purchased 129,600 shares for $16.62M on October 14, 2026
  • Purchase price was $128.28 per share
  • Purchase occurred 6 days after PepsiCo reported Q3 2026 earnings and lowered full-year guidance
  • Q3 2026 GAAP EPS was $2.23, Core EPS $2.34 (+2% YoY), net revenue $25.27B (+5.6% YoY)
  • Full-year 2026 core constant currency EPS growth guidance cut from +4-6% to +1-2%

Financial Impact

$16.62M insider purchase by a director, representing approximately 0.003% of PepsiCo's ~$180B market cap

insider ownershipmarket sentiment

Risk Factors

  • Guidance cut for full-year 2026 EPS growth from +4-6% to +1-2% signals ongoing cost inflation and margin pressure
  • Single insider purchase, though large, does not constitute a cluster of buying by multiple executives

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
INSIDER-BUY Data (Synthetic)0001061272-26-000004
15 reports for PEP
Performance horizon
50% Hit rate @ T+5 2 of 4 directional calls Went positive at some point 4 of 5 best @ T+60▲ +8.54%Jul 10, 2026
Filters
Rows
Reports for PEP — sortable, filterable
TypeNow
Oct 20, 2026
6d ago
Institutional Cluster
BEARISH ★ 4/10
$134.70awaiting T+5—$132.70 (+1.48%)
Oct 16, 2026
10d ago
8-K
NEUTRAL ★ 2/10
$133.57 $135.46▲ +1.42%▲ +1.56%$132.70 (−0.65%)
Oct 16, 2026
10d ago
Insider Buy
BULLISH ★ 6/10
$133.57 $135.46▲ +1.42%▲ +1.56%$132.70 (−0.65%)
Oct 7, 2026
19d ago
8-K
BEARISH ★ 6/10
$128.34 $128.38▼ −0.03%▼ −0.31%$132.70 (−3.40%)
Sep 28, 2026
29d ago
ANALYST-DOWNGRADE
BEARISH ★ 4/10
$128.50 $125.65▲ +2.22%▲ +3.42%$132.70 (−3.27%)
Sep 17, 2026
5w ago
8-K
NEUTRAL ★ 2/10
$129.69 $128.62▼ −0.82%▼ −2.09%$132.70 (+2.32%)
Aug 25, 2026
9w ago
Press Release
NEUTRAL ★ 1/10
$142.27awaiting T+5—$132.70 (−6.73%)
Jul 17, 2026
14w ago
Press Release
NEUTRAL ★ 2/10
$135.46 $136.64▲ +0.87%▲ +1.30%$132.70 (−2.04%)
Jul 10, 2026
15w ago
ANALYST-DOWNGRADE
BEARISH ★ 4/10
$137.38 $139.43▼ −1.49%▼ −2.05%$132.70 (+3.41%)
Jun 12, 2026
19w ago
ANALYST-UPGRADE
NEUTRAL ★ 1/10
$144.27 $142.02▼ −1.56%▼ −2.23%$132.70 (−8.02%)
Showing 10 of 15

US Market Status

Market Open — Closes in 1h 45m

Subscribe to SecBot

Get Real-Time SEC Filing Intelligence

Comprehensive SEC filing analysis delivered the moment filings hit EDGAR. Sentiment scoring, impact analysis, and actionable insights for every material event.

Create a free account Live analysis, Telegram alerts, watchlists and the MCP server for subscribers
Report published Oct 16, 2026