The CEO and CFO both selling near $34-35 within days of each other is a notable signal, even though the dollar amount is small relative to market cap. Monitor for any upcoming 8-K filing (earnings, guidance, or material agreement) that could explain the timing. The persistent selling pattern (7 sells totaling $1.9M in the prior 30 days) suggests insiders may be taking advantage of the stock's recent strength.
Price Chart
Executive Summary
Three Heritage Insurance insiders, including the CEO and CFO, sold a total of $808K in open-market sales over a one-week window. While the dollar amount is modest relative to the $1.0B market cap (0.08%), the cluster includes the two top C-suite executives selling near the same price level, which warrants attention.
Key Financial Metrics
Key Facts
- CEO Ernie Garateix sold 10,000 shares at $34.875 for $349K on 2026-08-24
- CFO Kirk Lusk sold 10,000 shares at $34.16 for $342K on 2026-08-17
- Timothy Johns (See Remarks) sold 3,500 shares at $33.68 for $118K on 2026-08-19
- Total cluster value: $808K, representing ~0.08% of $1.0B market cap
- All three transactions were open-market sales (code S), no 10b5-1 plan indicated
- Prior 30-day insider activity: 7 sells totaling $1.9M, reinforcing a persistent selling pattern
Financial Impact
Insider sales of $808K (0.08% of market cap) by CEO, CFO, and a third insider within one week
Risk Factors
- Insider sales may be liquidity-driven or part of pre-arranged 10b5-1 plans not disclosed in Form 4
- Small dollar amount relative to market cap limits the signal strength
- Stock has strong bullish analyst consensus (78% buy) which could offset insider selling concerns
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CLUSTER Data (Synthetic) | cluster-HRTG-1787810831161 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 19, 2026 8d ago | 144 | $36.98 $37.08 | ▲ +0.27% | ▼ −0.25% | $36.21 (−2.08%) |
Oct 19, 2026 8d ago | Press Release | $36.98 | awaiting T+1 | — | $36.21 (−2.08%) |
Sep 25, 2026 4w ago | SC 13G/A | $33.26 $33.49 | ▲ +0.69% | ▲ +0.88% | $36.21 (+8.87%) |
Sep 22, 2026 5w ago | Insider Cluster | $33.07 $33.18 | ▲ +0.33% | ▲ +0.41% | $36.21 (+9.50%) |
Sep 18, 2026 5w ago | 144 | $34.15 $33.50 | ▼ −1.90% | ▼ −1.89% | $36.21 (+6.03%) |
Sep 16, 2026 5w ago | Insider Cluster | $35.42 $34.42 | ▲ +2.82% | ▲ +2.70% | $36.21 (−2.23%) |
Sep 11, 2026 6w ago | Insider Cluster | $35.09 $34.78 | ▼ −0.88% | ▼ −0.42% | $36.21 (+3.19%) |
Sep 8, 2026 7w ago | Insider Cluster | $34.05 $34.53 | ▼ −1.41% | ▼ −2.01% | $36.21 (−6.34%) |
Aug 26, 2026 8w ago | Insider Cluster | $34.15 $33.86 | ▲ +0.85% | ▲ +0.62% | $36.21 (−6.03%) |
Aug 21, 2026 9w ago | Insider Cluster | $34.59 $34.20 | ▼ −1.13% | ▼ −1.45% | $36.21 (+4.68%) |
US Market Status
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