144 ·Filed Sep 14, 2026

GOLD

Gold.com, Inc.
BEARISH
Impact 5/10
Horizondays Processed18d 2h ago SEC0001959173-26-006926
Form 144 — notice of proposed sale of securities
Actionable Insight ▼ Bearish

Monitor for the actual execution of this sale via subsequent Form 4 filings. The $5.93M proposed sale by a director is a notable escalation from recent insider selling patterns ($1.9M over 30 days). If executed, it could create near-term selling pressure. Watch for any additional Form 144 filings from other insiders, which would signal broader insider de-risking.

DirectionBearish
Confidencemedium
Horizondays
Latest settled — T+5d ⚠ clustered
GOLD ▼ -7.44% at T+5d
SHORT call ✓ call won +7.44% · α vs SPY +7.55% · entry $47.32 → $43.80
Next anchor: T+20d in 10d
Latest observation: T+9 +2.90% FF3 residual α
Entry anchored
Sep 14, 02:12 PM ET
via 1-min bar
T+1d
+1.01%
call -1.01% · α -1.47%
$47.80
settled 17d ago
T+5d
-7.44%
call +7.44% · α +7.55%
$43.80
settled 11d ago
T+20d
—
call — · α —
—
in 10d
T+60d
—
call — · α —
—
in 2mo

Price Chart

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Executive Summary

Director Jeffrey D. Benjamin filed a Form 144 to sell 121,692 shares of Gold.com, Inc. (GOLD), valued at approximately $5.93 million based on the filing date. This represents a material sale by a director, though the shares were acquired through open-market purchases dating back to 2008, suggesting long-held positions being monetized. The filing signals intent to sell, not a completed transaction, but given the size relative to recent insider activity ($1.9M in sells over 30 days), it warrants attention for potential overhang.

Key Facts

  • Director Jeffrey D. Benjamin filed a Form 144 to sell 121,692 shares of common stock.
  • The proposed sale has an approximate market value of $5.93 million based on the filing date.
  • The shares were acquired through open-market purchases between 2008 and 2010, indicating long-held positions.
  • The filing was made on September 14, 2026, with the proposed sale date also listed as September 14, 2026.
  • The sale is to be executed through Fidelity Brokerage Services LLC.
  • The reporting owner's relationship is listed as Director.
  • Recent insider activity (30 days) shows 4 sells totaling $1.9M, making this proposed sale a significant escalation in insider selling volume.

Financial Impact

Proposed sale of 121,692 shares valued at approximately $5.93 million, representing a material increase in insider selling activity compared to the $1.9M in sells over the prior 30 days.

dilutioninsider selling

Risk Factors

  • Insider selling pressure from a director's large proposed sale.
  • Potential signaling of reduced confidence in near-term prospects.
  • Risk of additional insider sales if this is part of a broader de-risking pattern.

Market Snapshot

Exchange
NYSE
Sector
Wholesale-Jewelry, Watches, Precious Stones & Metals
Analyst Consensus
92% bullish (12 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 3 SEC documents filed with EDGAR.

DocumentAccession Number
144 Filing (Primary)0001959173-26-006926
Document: 0001959173-26-006926-index.html0001959173-26-006926
Document: 0001959173-26-006926.txt0001959173-26-006926
16 reports for GOLD
Performance horizon
50% Hit rate 5 of 10 directional calls best @ T+20▲ +33.20%Mar 2, 2026
Filters
Rows
Reports for GOLD — sortable, filterable
TypeNow
Sep 15, 2026
17d ago
Insider Cluster
BEARISH ★ 5/10
$47.80 $44.65▲ +6.59%▲ +8.72%$42.29 (+11.53%)
Sep 14, 2026
18d ago
144
BEARISH ★ 5/10
$47.32 $43.80▲ +7.44%▲ +7.55%$42.29 (+10.63%)
Sep 14, 2026
18d ago
Insider Cluster
MIXED ★ 5/10
$47.32 $43.80▼ −7.44%▼ −7.55%$42.29 (−10.63%)
Sep 11, 2026
21d ago
144
NEUTRAL ★ 2/10
$48.22 $45.46▼ −5.72%▼ −5.50%$42.29 (−12.30%)
Sep 10, 2026
22d ago
Insider Cluster
NEUTRAL ★ 3/10
$45.88 $46.87▲ +2.16%▲ +2.66%$42.29 (−7.82%)
Sep 9, 2026
23d ago
Insider Cluster
BULLISH ★ 5/10
$49.33 $46.82▼ −5.09%▼ −4.43%$42.29 (−14.27%)
Sep 9, 2026
23d ago
Insider Cluster
BULLISH ★ 5/10
$49.33 $46.82▼ −5.09%▼ −4.43%$42.29 (−14.27%)
Sep 2, 2026
4w ago
Press Release
BEARISH ★ 7/10
$41.48 $48.22▼ −16.25%▼ −17.40%$42.29 (−1.95%)
Jul 18, 2026
10w ago
Institutional Cluster
BULLISH ★ 6/10
$37.57 $39.35▲ +4.74%▲ +5.16%$42.29 (+12.56%)
May 22, 2026
19w ago
Insider Cluster
MIXED ★ 5/10
$43.40 $39.58▼ −8.80%▼ −10.46%$42.29 (−2.56%)
Showing 10 of 16

US Market Status

Market Closed — Opens Mon (64h 41m)

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