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6-K ·Filed Aug 25, 2026

GHG

GreenTree Hospitality Group Ltd.
BEARISH
Impact 6/10
Horizonweeks Processed2mo ago SEC0001213900-26-093247
Actionable Insight ▼ Bearish

The sharp revenue decline and weak operational metrics (RevPAR -9.1%, occupancy -270bps) confirm a deteriorating top-line trend, though cost discipline kept operating income nearly flat. The US$5M buyback is small relative to the $112M market cap and does not offset the fundamental weakness. Traders should watch for further hotel closures and whether the 10-15% full-year revenue guidance proves optimistic. The restaurant segment's 20%+ ADS decline signals ongoing consumer pressure.

DirectionBearish
Confidencehigh
Horizonweeks
Latest settled — T+20d
GHG ▼ -9.91% at T+20d
SHORT call ✓ call won +9.91% · α vs SPY +10.89% · entry $1.11 → $1.00
Next anchor: T+60d in 22d
Latest observation: T+42 +0.55% FF3 residual α
Entry = T+0 close
Aug 25, 2026
via day close
T+1d
-0.90%
call +0.90% · α +0.92%
$1.10
settled 2mo ago
T+5d
-4.50%
call +4.50% · α +3.97%
$1.06
settled 8w ago
T+20d
-9.91%
call +9.91% · α +10.89%
$1.00
settled 5w ago
T+60d
Pending
in 22d

Price Chart

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Executive Summary

GreenTree Hospitality reported Q2 2026 results with total revenue down 18.7% YoY to RMB235.1M, driven by a 9.1% RevPAR decline and net hotel closures. GAAP net income collapsed to RMB21.3M from RMB160.0M a year ago, largely due to the absence of prior-year one-time gains. However, core net income (non-GAAP) rose 4.4% YoY to RMB47.2M, and the company maintained its hotel revenue guidance of a 10-15% full-year decline. A new US$5M share repurchase program was also authorized. The combination of a steep revenue decline, negative operating trends, and a cautious outlook makes this a bearish report, partially offset by stable core profitability and a small buyback.

Key Facts

  • Total revenues decreased 18.7% YoY to RMB235.1 million (US$34.7 million).
  • Net income fell 86.7% YoY to RMB21.3 million (US$3.1 million), from RMB160.0 million.
  • Core net income (non-GAAP) increased 4.4% YoY to RMB47.2 million (US$7.0 million).
  • Blended hotel RevPAR declined 9.1% YoY to RMB103; occupancy fell to 65.2% from 67.9%.
  • Restaurant ADS (average daily sales per store) dropped 20.3% YoY to RMB2,893.
  • Company maintained guidance for hotel revenue to decrease 10-15% YoY for full year 2026.
  • Board authorized a US$5 million share repurchase program over two years.
  • Cash and equivalents, restricted cash, short-term investments, and time deposits totaled RMB2,000.3 million (US$294.8 million) as of June 30, 2026.

Financial Impact

Revenue decline of 18.7% YoY; GAAP net income down ~87% YoY; core net income up 4.4% YoY; US$5M buyback authorized

revenuenet incomeRevPARoccupancy rateEPS

Risk Factors

  • Continued RevPAR and occupancy declines in a weak Chinese travel market
  • Further net closures of leased-and-operated hotels (13 closed in past year)
  • Restaurant segment revenue down 33.5% YoY with no sign of stabilization
  • Guidance for another 10-15% revenue decline implies no near-term recovery

Market Snapshot

Exchange
NYSE
Sector
Hotels & Motels
Analyst Consensus
0% bullish (8 analysts)

Investment Themes

Services

Documents Analyzed

This report is based on 8 SEC documents filed with EDGAR.

DocumentAccession Number
6-K Filing (GHG) — Batch item 10001213900-26-093247
Document: 0001213900-26-093247-index-headers.html0001213900-26-093247
Document: 0001213900-26-093247-index.html0001213900-26-093247
Document: 0001213900-26-093247.txt0001213900-26-093247
6-K Filing (GHG) — Batch item 50001213900-26-093247
Document: 0001213900-26-093247-index-headers.html0001213900-26-093247
Document: 0001213900-26-093247-index.html0001213900-26-093247
Document: 0001213900-26-093247.txt0001213900-26-093247
2 reports for GHG
Performance horizon

Track record builds as more directional reports settle.

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Reports for GHG — sortable, filterable
TypeNow
Aug 25, 2026
9w ago
6-K
BEARISH ★ 6/10
$1.11 $1.00▲ +9.91%▲ +10.89%$0.9835 (+11.40%)
Jun 30, 2026
17w ago
6-K
BEARISH ★ 6/10
$1.13 $1.11▲ +1.77%▲ +0.74%$0.9835 (+12.96%)
Showing 2 of 2

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Report published Aug 25, 2026