The simultaneous buying by the CEO, COO, and a director suggests strong internal confidence in Gaia's valuation or near-term prospects. Traders should monitor for upcoming earnings, content strategy updates, or potential M&A given the low market cap and concentrated insider activity.
Price Chart
Executive Summary
Three corporate insiders at Gaia, Inc. — including the CEO and COO — purchased shares in the open market over a two-day period, totaling approximately $41,443 in aggregate. This represents a coordinated vote of confidence from top leadership during a period of low market capitalization ($81M).
Key Financial Metrics
Key Facts
- Director Paul Sutherland purchased 10,000 shares for $31,540 on March 6, 2026
- CEO Kiersten Medvedich purchased 1,525 shares for $4,910.50 on March 5, 2026
- COO Yonathan Abraham Nuta purchased 1,540.845 shares for $4,992.34 on March 5, 2026
- All transactions were open-market purchases (code P), indicating personal capital commitment
- Total cluster value: $41,442.84, representing ~0.05% of Gaia's $81M market cap
Financial Impact
$41,443 in insider buying over 2 days, with participation from C-suite and board
Risk Factors
- The total dollar amount, while meaningful for insider sentiment, is small relative to market cap (<0.1%) and may not move the stock materially
- Gaia operates in a competitive streaming niche; fundamental turnaround still required
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CONTEXT: Insider Cluster Data (3 trades, 7d window) | cluster-GAIA-1773080481587 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Aug 10, 2026 11w ago | 8-K | $1.24 $1.21 | ▲ +2.02% | ▲ +2.27% | $1.27 (−3.24%) |
May 4, 2026 25w ago | 8-K | $2.56 $2.50 | ▼ −2.34% | ▼ −3.73% | $1.27 (−50.20%) |
Apr 27, 2026 26w ago | Press Release | $3.06 | awaiting T+1 | — | $1.27 (−58.33%) |
Mar 5, 2026 33w ago | Insider Cluster | $3.18 $3.24 | ▲ +1.89% | ▲ +3.20% | $1.27 (−59.91%) |
Mar 5, 2026 33w ago | Insider Cluster | $3.18 $3.24 | ▲ +1.89% | ▲ +3.20% | $1.27 (−59.91%) |
Mar 5, 2026 33w ago | Insider Cluster | $3.18 $3.24 | ▲ +1.89% | ▲ +3.20% | $1.27 (−59.91%) |
Mar 2, 2026 33w ago | Press Release | $3.18 $3.33 | ▲ +4.72% | ▲ +3.96% | $1.27 (−59.91%) |
US Market Status
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