Dart's large open-market purchase contrasts with CEO Howe's modest sale and may indicate strong long-term confidence at the board level. Traders should monitor for follow-on buying and any upcoming earnings or regulatory catalysts in Flutter's U.S. or international operations.
Price Chart
Executive Summary
Flutter Entertainment insiders executed a mix of non-cash equity transactions and open-market trades over the past week. CEO Amy Howe sold $799K in shares, while non-executive director Kenneth Dart purchased $89.85M in open-market shares, signaling strong external confidence. The majority of activity consisted of non-cash derivative exercises and share awards.
Key Financial Metrics
Key Facts
- CEO Amy Howe (FanDuel) sold 7,551 shares for $798,895.8 in open-market transaction.
- CEO Daniel Taylor and Amy Howe received share awards totaling 15,371 and 14,949 shares, respectively (non-cash).
- Director Kenneth Dart purchased 843,712 shares for $89.85 million in open-market buying.
- Amy Howe also exercised derivatives for 27,510 shares (two blocks of 13,755), non-cash events.
- Dart's purchase represents ~0.48% of Flutter's $18.5B market cap — materially significant.
Financial Impact
$89.85M in open-market buying by director Dart, $799K in open-market selling by CEO Howe
Risk Factors
- CEO selling, even modest, could be interpreted as lack of conviction if not part of a pre-arranged plan.
- Heavy reliance on non-cash transactions may obscure true economic intent of the filings.
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CONTEXT: Insider Cluster Data (6 trades, 7d window) | cluster-FLUT-1773406760509 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Sep 21, 2026 11d ago | ANALYST-DOWNGRADE | $86.86 $76.63 | ▲ +11.78% | ▲ +11.50% | $74.81 (+13.87%) |
Sep 3, 2026 29d ago | Insider Cluster | $102.34 $100.56 | ▼ −1.74% | ▼ −0.59% | $74.81 (−26.90%) |
Sep 3, 2026 29d ago | Insider Cluster | $102.34 $100.56 | ▼ −1.74% | ▼ −0.59% | $74.81 (−26.90%) |
Sep 2, 2026 4w ago | ANALYST-UPGRADE | $101.98 $98.68 | ▼ −3.24% | ▼ −2.28% | $74.81 (−26.64%) |
Aug 20, 2026 6w ago | Insider Cluster | $99.57 $95.01 | ▼ −4.58% | ▼ −5.69% | $74.81 (−24.87%) |
Aug 12, 2026 7w ago | ANALYST-UPGRADE | $98.08 $99.16 | ▲ +1.10% | ▲ +1.55% | $74.81 (−23.73%) |
Aug 7, 2026 8w ago | ANALYST-UPGRADE | $94.74 $101.41 | ▲ +7.04% | ▲ +6.64% | $74.81 (−21.04%) |
Aug 5, 2026 8w ago | 8-K | $92.91 $98.08 | ▼ −5.56% | ▼ −5.21% | $74.81 (+19.48%) |
Aug 5, 2026 8w ago | 8-K | $92.91 $98.08 | ▲ +5.56% | ▲ +5.21% | $74.81 (−19.48%) |
Aug 5, 2026 8w ago | Press Release | $92.91 $98.08 | ▼ −5.56% | ▼ −5.21% | $74.81 (+19.48%) |
US Market Status
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