ANALYST-UPGRADE ·Filed Aug 12, 2026

FLUT

Flutter Entertainment plc
BULLISH
Impact 4/10
Processed1mo ago SECanalyst-FLUT-jpmorgan-20260812
JP Morgan initiates coverage on FLUT at Neutral
Actionable Insight ▲ Bullish

The $247M insider buying cluster by the Chairman strongly overrides JP Morgan's cautious Neutral initiation. Traders should view this as a bullish signal — the insider is betting heavily on the stock at current levels despite the analyst's below-consensus view.

DirectionBullish
Latest settled — T+20d
FLUT ▲ +0.61% at T+20d
LONG call ✓ call won +0.61% · α vs SPY +2.51% · entry $98.08 → $98.68
Next anchor: T+60d in 5w
Latest observation: T+34 -28.16% FF3 residual α
Entry anchored
Aug 12, 07:08 AM ET
via 1-min bar
T+1d
+0.24%
call +0.24% · α -0.45%
$98.32
settled 7w ago
T+5d
+1.10%
call +1.10% · α +1.55%
$99.16
settled 6w ago
T+20d
+0.61%
call +0.61% · α +2.51%
$98.68
settled 22d ago
T+60d
—
call — · α —
—
in 5w

Price Chart

Loading chart...

Executive Summary

JP Morgan initiated coverage on Flutter Entertainment plc (FLUT) at Neutral with a $114 price target, representing 15.1% upside from the current $99.02. The call is cautious relative to a heavily bullish consensus — 26 of 36 analysts rate the stock Buy or Strong Buy, while only 1 rates it Strong Sell. JP Morgan's $114 target sits well below the mean of $141.52 and median of $126, signaling a below-consensus view. The firm has a 55% accuracy rate on 5,701 scored calls with a 5.6% average return, placing it in the above-average tier. Momentum is mixed: 2 upgrades and 0 downgrades in the past 30 days, but EPS estimates have been revised down sharply — the current-year estimate fell from $5.93 to $5.03 over the past month. A massive insider buying cluster by Chairman Kenneth Bryan Dart totaling over $247M in the past week strongly diverges from JP Morgan's cautious initiation, creating a powerful contrarian signal. The bottom line: JP Morgan's Neutral initiation is a consensus-below call from a solid firm, but the insider buying cluster is unusually large and recent, warranting a bullish tilt for traders.

Impact Score

Base Score
2/7
LLM Adjustment
+2
Final Score
4/10

Consensus & Targets

Buy / Strong Buy
26 (72%)
Hold
9
Sell / Strong Sell
1
Total Analysts
31
Mean PT
$141.52
Median PT
$126.00
High PT
$360.00
Low PT
$80.00
Current Price
$99.02
Implied Upside
+42.9%

Of 36 analysts covering FLUT, 26 (72%) rate it Buy or Strong Buy, 9 (25%) rate it Hold, and 1 (3%) rates it Strong Sell. The consensus is heavily bullish, making JP Morgan's Neutral call a contrarian outlier.

Current price: $99.02. Mean target: $141.52 (42.9% upside). Median: $126 (27.2% upside). High: $360 (263.6% upside). Low: $80 (19.2% downside). JP Morgan's $114 target is 19.5% below the mean and 9.5% below the median, placing it in the bottom quartile of analyst targets.

Recent Analyst Activity

DateFirmActionRatingPrice Target
2026-08-12JP MorganinitiateNeutral$114.00
2026-08-07CitigroupupgradeNeutral$93.00
2026-08-06UBSmaintainBuy$140.00
2026-08-06Wells FargomaintainEqual-Weight—
2026-08-06WedbushmaintainOutperform—
2026-08-06Truist SecuritiesmaintainBuy—
2026-08-06BenchmarkmaintainBuy—
2026-08-06MacquariemaintainOutperform—
2026-08-06StifelmaintainBuy$133.00
2026-08-06BarclaysmaintainOverweight$133.00

30-day analyst activity: 2 upgrades, 0 downgrades. EPS revisions are sharply negative — current-year EPS estimate fell from $5.93 to $5.03 over the past 30 days (8 downward revisions vs 1 upward). Next-quarter estimate dropped from $3.40 to $2.96. The downward revision trend contradicts the bullish consensus and aligns with JP Morgan's cautious initiation.

Firm Track Record — JP Morgan

JP Morgan accuracy: 55% on 5701 calls | avg return: 5.6%

Industry benchmark: mean 51% ± 11%. Top tier: ≥61% (mean + 1σ). Based on 15 firms with ≥5 scored calls.

FirmAccuracyCallsAvg Returnvs Average
Craig-Hallum100%2/26.3%top tier
Susquehanna67%4/64.7%top tier
Oppenheimer67%4/62.6%top tier
JMP Securities57%8/143.3%above average
Needham56%5/9-3.8%above average
B of A Securities50%1/2-23.6%below average
Barclays50%5/10-4.7%below average
Benchmark50%6/12-0.7%below average
MoffettNathanson50%1/2-2.2%below average
Morgan Stanley50%1/2-10.5%below average

JP Morgan has a 55% accuracy rate on 5,701 scored calls with a 5.6% average return, ranking as above-average among firms covering FLUT. The best-performing firm is Craig-Hallum (100% on 2 calls, 6.3% avg return). The worst is Stifel (17% on 6 calls, -14.3% avg return). JP Morgan's call is below consensus but from a credible firm.

Earnings Estimates

PeriodEPS Est.EPS RangeRevenueRevisions (7d)
0q$0.36$-0.20 — $0.75$4.0B↑0 ↓0
+1q$2.96$2.49 — $3.69$5.2B↑1 ↓0
0y$5.03$3.05 — $5.81$18.0B↑0 ↓0
+1y$2.23$-1.20 — $5.78$19.6B↑2 ↓0

Cross-Platform Signals

Insider Trades (90d)
5 buys / 0 sells
Short Interest
Short: 700,930 | Exempt: 141 | TRF Vol: 1,132,974 | Short Ratio: 61.9% | Off-exchange volume (dark pool + OTC)

Insider trades show a massive buying cluster: Chairman Kenneth Bryan Dart purchased over $247M worth of FLUT shares between July 23 and August 7, 2026, with the largest buys on August 5-7 totaling $235M. This is a powerful bullish contra-signal to JP Morgan's Neutral initiation. Short interest is elevated at 61.9% of float, suggesting heavy bearish positioning that could fuel a squeeze if positive catalysts emerge. No congressional or institutional changes were reported.

Investment Themes

Software & IT

Documents Analyzed

Report based on filing metadata.

50 reports for FLUT
Performance horizon
65% Hit rate 15 of 23 directional calls best @ T+20▲ +17.97%May 8, 2026
Filters
Rows
Reports for FLUT — sortable, filterable
TypeNow
Sep 21, 2026
11d ago
ANALYST-DOWNGRADE
BEARISH ★ 4/10
$86.86 $76.63▲ +11.78%▲ +11.50%$74.81 (+13.87%)
Sep 3, 2026
29d ago
Insider Cluster
NEUTRAL ★ 2/10
$102.34 $100.56▼ −1.74%▼ −0.59%$74.81 (−26.90%)
Sep 3, 2026
29d ago
Insider Cluster
NEUTRAL ★ 3/10
$102.34 $100.56▼ −1.74%▼ −0.59%$74.81 (−26.90%)
Sep 2, 2026
4w ago
ANALYST-UPGRADE
BULLISH ★ 5/10
$101.98 $98.68▼ −3.24%▼ −2.28%$74.81 (−26.64%)
Aug 20, 2026
6w ago
Insider Cluster
NEUTRAL ★ 4/10
$99.57 $95.01▼ −4.58%▼ −5.69%$74.81 (−24.87%)
Aug 12, 2026
7w ago
ANALYST-UPGRADE
BULLISH ★ 4/10
$98.08 $99.16▲ +1.10%▲ +1.55%$74.81 (−23.73%)
Aug 7, 2026
8w ago
ANALYST-UPGRADE
BULLISH ★ 6/10
$94.74 $101.41▲ +7.04%▲ +6.64%$74.81 (−21.04%)
Aug 5, 2026
8w ago
8-K
BEARISH ★ 7/10
$92.91 $98.08▼ −5.56%▼ −5.21%$74.81 (+19.48%)
Aug 5, 2026
8w ago
8-K
NEUTRAL ★ 3/10
$92.91 $98.08▲ +5.56%▲ +5.21%$74.81 (−19.48%)
Aug 5, 2026
8w ago
Press Release
BEARISH ★ 7/10
$92.91 $98.08▼ −5.56%▼ −5.21%$74.81 (+19.48%)
Showing 10 of 50

US Market Status

Market Closed — Opens Mon (38h 39m)

Subscribe to SecBot

Get Real-Time SEC Filing Intelligence

Comprehensive SEC filing analysis delivered the moment filings hit EDGAR. Sentiment scoring, impact analysis, and actionable insights for every material event.

Try SecBot Free Coming soon: SecBot Pro with alerts, watchlists, and API access
Report published Aug 12, 2026