This filing is purely administrative — the share issuance is a pre-arranged payment for services, and the selling stockholder registration is a standard post-acquisition registration rights fulfillment. Monitor for any subsequent sales by the selling stockholders (287,711 shares, ~0.13% of outstanding) but no material price impact expected from this filing alone.
Price Chart
Executive Summary
Zeta Global Holdings Corp. filed a 424B5 prospectus supplement to register up to $1,250,000 of Class A common stock to be issued to a service provider for payment of services, plus the resale of up to 287,711 shares held by selling stockholders from the Senso.ai acquisition. The company will not receive any cash proceeds from either issuance, and the share count impact is minimal (approximately 0.55% dilution at the current price). This is a routine administrative filing to satisfy contractual payment obligations and registration rights, with no material financial impact.
Key Facts
- Up to $1,250,000 of Class A common stock to be issued to a service provider for payment of services over several fiscal quarters.
- Up to 287,711 shares of Class A common stock registered for resale by selling stockholders from the Senso.ai acquisition (closed October 7, 2026).
- Company will not receive any proceeds from either the share issuance or the selling stockholder resale.
- Pro forma Class A common stock outstanding after offering: up to 227,039,545 shares (based on $33.55 per share).
- Class B common stock outstanding: 23,638,426 shares (unchanged).
- Stock price on October 15, 2026: $33.55 per share.
- Total offering amount: $10,515,732.75 (combined $1.25M + 287,711 shares at ~$32.205 avg).
- Registration fee: $914.87.
Financial Impact
Minimal dilution of approximately 0.55% based on $1.25M at $33.55/share. No cash proceeds to the company.
Risk Factors
- Potential overhang from selling stockholders reselling their 287,711 shares, though the amount is small relative to total float.
- No cash proceeds to the company — the issuance is a non-dilutive expense payment, not a capital raise.
Investment Themes
Documents Analyzed
This report is based on 5 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 424B5 Filing (Primary) | 0001193125-26-424229 |
| Document: zeta-exfiling_fees.htm | 0001193125-26-424229 |
| Document: 0001193125-26-424229-index-headers.html | 0001193125-26-424229 |
| Document: 0001193125-26-424229-index.html | 0001193125-26-424229 |
| Document: 0001193125-26-424229.txt | 0001193125-26-424229 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 16, 2026 9d ago | 424B5 | $32.50 | awaiting T+60 | — | $33.63 (+3.48%) |
Sep 11, 2026 6w ago | 424B5 | $31.01 | awaiting T+60 | — | $33.63 (+8.45%) |
Jul 27, 2026 12w ago | 8-K | $21.89 $34.11 | ▲ +55.82% | ▲ +51.47% | $33.63 (+53.63%) |
Apr 30, 2026 25w ago | 8-K | $18.60 $21.89 | ▲ +17.69% | ▲ +14.62% | $33.63 (+80.81%) |
Apr 24, 2026 26w ago | DEFA14A | $18.09 $20.18 | ▲ +11.55% | ▲ +6.78% | $33.63 (+85.90%) |
Feb 24, 2026 34w ago | 8-K | $17.85 $18.34 | ▲ +2.75% | ▼ −4.21% | $33.63 (+88.40%) |
US Market Status
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