This is a conviction-level insider buying campaign from the company's largest 10% owner, deploying ~4.4% of market cap in just 8 days. The pattern of accelerating purchases at higher prices suggests the insider sees material upside. The next catalyst to watch is the upcoming quarterly earnings report, as the insider may be positioning ahead of positive results.
Price Chart
Executive Summary
Paine Schwartz Food Chain Fund V GP, Ltd., a 10% owner of Suja Life, executed a series of open-market purchases totaling $12.08M over six trading days (Aug 24-31), with an additional $5.39M in the following two days (Sep 1-2), bringing the combined cluster to ~$17.47M. This is a massive, concentrated insider buying campaign from the company's largest institutional holder, representing approximately 4.4% of Suja's $395M market cap. The buying accelerated as the stock rose from $8.84 to $10.44, indicating strong conviction and a potential catalyst or undervaluation thesis.
Key Financial Metrics
Key Facts
- 10% owner Paine Schwartz Food Chain Fund V GP, Ltd. purchased $12.08M in open-market shares over 6 trading days (Aug 24-31).
- Additional $5.39M purchased on Sep 1-2, bringing the 7-day cluster total to ~$17.47M.
- Total insider buying represents ~4.4% of Suja's $395M market cap, far exceeding the 2% materiality threshold.
- Purchases were made at escalating prices from $8.84 to $10.44, showing increasing conviction as the stock rose.
- 82% of analysts rate Suja as Buy or Strong Buy, providing fundamental support for the insider conviction.
Financial Impact
~$17.47M in total insider purchases over 8 trading days, representing ~4.4% of market cap
Risk Factors
- The buying is concentrated in a single 10% owner; if their thesis is wrong, there is no diversification of insider views.
- The stock has already rallied significantly (+18% from Aug 24 low to Sep 2 high), pricing in some of the insider optimism.
- No specific catalyst has been disclosed; the buying could be based on a private thesis that may not materialize.
Market Snapshot
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| INSIDER-BUY Data (Synthetic) | 0001140361-26-035501 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 20, 2026 7d ago | 3 | $9.65 $9.71 | ▲ +0.62% | ▲ +1.80% | $9.88 (+2.38%) |
Oct 20, 2026 7d ago | 3 | $9.65 $9.71 | ▲ +0.62% | ▲ +1.80% | $9.88 (+2.38%) |
Oct 20, 2026 7d ago | 8-K | $10.31 $9.65 | ▼ −6.40% | ▼ −6.93% | $9.88 (−4.17%) |
Oct 19, 2026 8d ago | Press Release | $10.31 $9.65 | ▼ −6.40% | ▼ −6.93% | $9.88 (−4.17%) |
Oct 9, 2026 18d ago | SC 13G/A | $10.73 $11.49 | ▲ +7.08% | ▲ +7.09% | $9.88 (−7.92%) |
Sep 8, 2026 7w ago | Insider Buy | $9.26 $9.18 | ▼ −0.86% | ▼ −0.26% | $9.88 (+6.70%) |
Sep 2, 2026 7w ago | Insider Buy | $10.19 $10.51 | ▲ +3.14% | ▲ +3.53% | $9.88 (−3.04%) |
Aug 28, 2026 8w ago | Insider Buy | $10.07 $10.43 | ▲ +3.58% | ▲ +4.26% | $9.88 (−1.89%) |
Aug 25, 2026 9w ago | Insider Buy | $9.44 $9.00 | ▼ −4.66% | ▼ −5.32% | $9.88 (+4.66%) |
Aug 20, 2026 9w ago | Insider Buy | $7.68 $9.05 | ▲ +17.84% | ▲ +18.13% | $9.88 (+28.65%) |
US Market Status
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