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Institutional Cluster

SONO

Sonos Inc
MIXED
Impact 5/10
Horizonweeks Processed4mo ago
Institutional cluster: 19 buyers, 9 sellers (bullish)
Actionable Insight ◆ Mixed

The cluster is mixed: strong quant buying vs. smart-money exits. Monitor for a catalyst that could align the two sides. Position sizing should account for the net selling pressure.

DirectionMixed
Confidencemedium
Horizonweeks
Final — all horizons settled through T+60d
SONO ▼ -2.35% at T+60d
NEUTRAL call -2.35% · α vs SPY -3.35% · entry $14.90 → $14.55
Entry = T+0 close
Jun 14, 2026
via day close
T+1d
-0.40%
call -0.40% · α +0.19%
$14.84
settled 4mo ago
T+5d
-3.89%
call -3.89% · α -2.51%
$14.32
settled 4mo ago
T+20d
+0.94%
call +0.94% · α +1.69%
$15.04
settled 4mo ago
T+60d
-2.35%
call -2.35% · α -3.35%
$14.55
settled 7w ago

Executive Summary

Sonos (SONO) Q1 2026 13F cluster shows 19 institutional buyers (net +$21.4M) against 9 sellers (net -$45.4M), resulting in net selling of ~$24M. Notable: Renaissance Technologies doubled its position (+258.8%, +$14.5M) while Norges Bank and Tudor Investment exited entirely. The divergence between quant accumulation and sovereign/hedge fund exits creates a mixed signal.

Key Financial Metrics

Direction
mixed
Buy Value
$116.5M
Net Flow
-$24.0M

Institutional Positions

Net institutional flow: -$24.0M

▲ Buyers (19)

InstitutionActionChangePosition ValueValue Δ
Renaissance TechnologiesDOUBLED+258.8%$22.9M$14.5M
FidelityADD+50.2%$25.5M$3.3M

▼ Sellers (9)

InstitutionActionChangePrev ValueValue Δ
Norges BankEXIT-100%$12.4M-$12.4M
Point72TRIM-61.9%$22.6M-$16.0M
Tudor Investment Corp Et AlEXIT-100%$10.2M-$10.2M

Key Facts

  • 19 buyers added $21.4M; 9 sellers reduced $45.4M; net outflow ~$24M
  • Renaissance Technologies DOUBLED to 1.71M shares (+$14.5M)
  • Norges Bank and Tudor Investment EXITED fully (combined $22.6M sold)
  • Point72 trimmed 61.9% of its position (-$16.0M)
  • Passive/index funds (Fidelity, BofA, DFA) accounted for bulk of buying by value

Financial Impact

Net institutional selling of ~$24M; Renaissance increased by $14.5M; Norges Bank and Tudor exited $22.6M combined

institutional ownershipfloat

Risk Factors

  • 13F lag means positions may have been adjusted since quarter-end
  • Net selling by sovereign and hedge funds suggests caution
  • High passive ownership may dilute signal

Market Snapshot

Exchange
Nasdaq
Sector
Household Audio & Video Equipment
Analyst Consensus
80% bullish (10 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 1 institutional 13F filing from SEC EDGAR.

DocumentAccession Number
INST-CLUSTER Data (Synthetic)inst-cluster-SONO-2026-Q1
3 reports for SONO
Performance horizon
Filters
Rows
Reports for SONO — sortable, filterable
TypeNow
Jul 29, 2026
12w ago
8-K
MIXED ★ 5/10
$14.43 $15.10▲ +4.64%▲ +0.68%—
Jun 14, 2026
19w ago
Institutional Cluster
MIXED ★ 5/10
$14.90 $15.04▲ +0.94%▲ +1.69%—
Jun 11, 2026
19w ago
Institutional Cluster
NEUTRAL ★ 5/10
$15.44 $14.08▼ −8.81%▼ −10.70%—
Showing 3 of 3

US Market Status

Market Closed — Opens in 3h 59m

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Report published Jun 14, 2026