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PRESS-RELEASE ·Filed Aug 6, 2026

MKTW

MarketWise LLC
MIXED
Impact 6/10
Horizonweeks Processed2mo ago WireGlobeNewswire
Press release · Earnings
Actionable Insight ◆ Mixed

Focus on Billings trajectory and subscriber acquisition trends as leading indicators; the GAAP revenue decline is a lagging artifact. Monitor H2 2026 margin expansion as the company shifts from growth to cash generation. The raised Billings guidance supports a positive operational outlook, but the GAAP EPS miss may weigh on near-term sentiment.

DirectionMixed
Confidencemedium
Horizonweeks
Latest settled — T+20d
MKTW ▼ -14.85% at T+20d
NEUTRAL call -14.85% · α vs SPY -15.45% · entry $21.34 → $18.17
Next anchor: T+60d in 3d
Latest observation: T+55 -11.22% FF3 residual α
Entry = T+0 close
Aug 6, 2026
via day close
T+1d
-5.11%
call -5.11% · α -5.72%
$20.25
settled 3mo ago
T+5d
-10.82%
call -10.82% · α -12.04%
$19.03
settled 3mo ago
T+20d
-14.85%
call -14.85% · α -15.45%
$18.17
settled 8w ago
T+60d
Pending
in 3d

Price Chart

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Executive Summary

MarketWise reported Q2 2026 GAAP EPS of -$0.24, a 137% miss vs $0.65 consensus, and revenue of $75.8M (3.7% below $78.7M estimate). However, the company's key operating metric—Billings—surged 57% YoY to $91.2M, and FY2026 Billings guidance was raised 10% to $330M, reflecting strong demand and customer acquisition. The disconnect between GAAP results (depressed by deferred revenue recognition) and cash-based metrics (Billings, CFFO +25.7%) creates a mixed picture for traders.

Key Financial Metrics

EPS
−$0.24
est $0.65 · -136.9%
Revenue
$75.8M
est $78.7M · -3.7% · -5.2% YoY
Rating
miss
Free Cash Flow
$21.4M
Gross Margin
85.3%

Key Facts

  • GAAP EPS -$0.24 vs consensus $0.65 (miss of -136.9%)
  • Total net revenue $75.8M vs consensus $78.7M (miss of -3.7%)
  • Billings $91.2M, +57% YoY and +12% sequentially, highest since 2023
  • FY2026 Billings guidance raised 10% to $330M (+21.7% YoY)
  • Paid subscribers 400K, +4.8% QoQ; ARPU $822 vs $474 a year ago
  • CFFO $22.4M, +25.7% YoY; Free Cash Flow $21.4M
  • Net loss of $2.6M vs net income of $15.3M in Q2 2025
  • Dividend maintained at $0.45/Class A share; full-year target $1.80
  • Cash balance $33M after $12.2M legal settlement disbursement

Financial Impact

GAAP revenue declined 5.2% YoY, but Billings surged 57% YoY. The company expects GAAP revenue to stabilize in 2026 and return to growth in 2027 as deferred revenue catches up.

revenueepsbillingscash flowsubscribers

Risk Factors

  • GAAP revenue may continue to decline through 2026, masking underlying strength
  • Marketing investment may not sustain subscriber retention at current levels
  • Legal settlement and tax distributions pressure cash; $33M cash balance is relatively thin
  • Class B share structure and noncontrolling interest complicate equity value assessment

Market Snapshot

Exchange
Nasdaq
Sector
Services-Prepackaged Software
Analyst Consensus
0% bullish (6 analysts)

Investment Themes

Software & IT

Documents Analyzed

This report is based on 1 press release from GlobeNewswire.

DocumentAccession Number
PRESS-RELEASE Data (Synthetic)press-3340300
14 reports for MKTW
Performance horizon
100% Hit rate @ T+20 6 of 6 directional calls Went positive at some point 6 of 6 best @ T+20▲ +28.87%Mar 6, 2026
Filters
Rows
Reports for MKTW — sortable, filterable
TypeNow
Sep 24, 2026
4w ago
8-K
BEARISH ★ 5/10
$19.15 $18.47▲ +3.55%▲ +3.13%$19.58 (−2.25%)
Aug 6, 2026
11w ago
Press Release
MIXED ★ 6/10
$21.34 $18.17▼ −14.85%▼ −15.45%$19.58 (−8.25%)
Jul 9, 2026
15w ago
Press Release
BULLISH ★ 6/10
$20.16 $20.25▲ +0.45%▼ −1.98%$19.58 (−2.88%)
Jul 2, 2026
16w ago
Insider Cluster
NEUTRAL ★ 3/10
$18.86 $19.93▲ +5.67%▲ +6.09%$19.58 (+3.82%)
May 7, 2026
24w ago
8-K
BEARISH ★ 6/10
$16.63 $16.53▲ +0.60%▲ +3.74%$19.58 (−17.74%)
May 7, 2026
24w ago
Press Release
MIXED ★ 7/10
$16.63 $16.53▼ −0.60%▼ −3.74%$19.58 (+17.74%)
May 5, 2026
24w ago
Press Release
NEUTRAL ★ 3/10
$16.77 $16.53▼ −1.40%▼ −4.18%$19.58 (+16.79%)
Apr 17, 2026
27w ago
DEFA14A
NEUTRAL ★ 3/10
$17.03 $16.60▼ −2.52%▼ −6.73%$19.58 (+14.97%)
Apr 13, 2026
28w ago
8-K
BULLISH ★ 8/10
$16.26 $18.64▲ +14.64%▲ +8.34%$19.58 (+20.42%)
Apr 13, 2026
28w ago
Press Release
BULLISH ★ 8/10
$16.26 $18.64▲ +14.64%▲ +8.34%$19.58 (+20.42%)
Showing 10 of 14

US Market Status

Market Closed — Opens Wed (10h 14m)

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Report published Aug 6, 2026