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8-K ·Filed Mar 13, 2026

MFON

MOBIVITY HOLDINGS CORP.
NEUTRAL
Impact 4/10
Horizonweeks Processed7mo ago SEC0001493152-26-009923
8-K Item 1.01 + 5.02 (likely routine officer/director compensation agreement)
Actionable Insight • Neutral

Monitor for future SOWs or IOs under this MSA that could generate revenue; track progress of the asset sale to Mistplay Inc. as this agreement will be transferred

DirectionNeutral
Confidencehigh
Horizonweeks
Final — all horizons settled through T+60d
MFON ▲ +100.00% at T+60d
NEUTRAL call +100.00% · α vs SPY +88.39% · entry $0.0400 → $0.0800
Entry = T+0 close
Mar 13, 2026
via day close
T+1d
0.00%
call 0.00% · α -1.02%
$0.0400
settled 8mo ago
T+5d
0.00%
call 0.00% · α +2.12%
$0.0400
settled 7mo ago
T+20d
+100.00%
call +100.00% · α +96.41%
$0.0800
settled 7mo ago
T+60d
+100.00%
call +100.00% · α +88.39%
$0.0800
settled 5mo ago

Price Chart

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Executive Summary

Mobivity Holdings Corp. entered into a Master Services Agreement (MSA) with PayPal to provide offer planning and placement services for marketing promotions. The agreement has a one-year initial term with automatic renewals and will be assigned to Mistplay Inc. upon closing of a previously announced asset sale.

Key Financial Metrics

Deal Type
partnership

Key Facts

  • Mobivity Holdings Corp. entered into a Master Services Agreement (MSA) with PayPal, Inc. on March 9, 2026
  • Under the MSA, Mobivity will provide offer planning and placement services for PayPal's marketing promotions
  • The MSA has an initial one-year term and automatically renews for successive one-year terms
  • Either party may terminate with 30 days' written notice before the end of the current term
  • Compensation is not guaranteed and is determined by individual statements of work or insertion orders based on performance metrics
  • The MSA will be assigned to Mistplay Inc. upon closing of the asset purchase agreement dated January 16, 2026
  • The agreement includes standard provisions for confidentiality, indemnification, and liability limitations

Financial Impact

Potential future revenue dependent on individual statements of work; no guaranteed minimum payments disclosed

revenue

Risk Factors

  • Revenue potential is uncertain as compensation is not guaranteed and depends on future statements of work
  • The agreement will be assigned to Mistplay Inc., so Mobivity will no longer benefit from it post-transaction

Market Snapshot

Exchange
OTC

Investment Themes

Software & IT

Documents Analyzed

This report is based on 2 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (Primary)0001493152-26-009923
Document: 0001493152-26-009923-index-headers.html0001493152-26-009923

US Market Status

Market Closed — Opens in 4h 12m

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Report published Mar 13, 2026