The consistent insider selling by an officer and related trusts over the past 90 days warrants monitoring for potential negative news or deteriorating fundamentals. Watch for any subsequent Form 4 filings confirming the sale and any changes in company guidance or financial disclosures.
Price Chart
Executive Summary
Campbell Rogers, an officer of Heartflow, Inc., filed a Form 144 on October 22, 2026, indicating intent to sell 5,654 shares of common stock valued at approximately $311,027. This filing follows multiple sales by Rogers and related trusts over the prior 90 days, including a sale of 9,219 shares on August 17, 2026, and additional sales in September 2026, totaling over 30,000 shares. The proposed sale is part of a consistent pattern of insider selling, which may signal a lack of confidence or routine portfolio diversification.
Key Facts
- Campbell Rogers, an officer of Heartflow, filed Form 144 to sell 5,654 shares of common stock.
- The proposed sale value is approximately $311,027 based on the filing date.
- Rogers and related trusts have sold over 30,000 shares in the past 90 days, including 9,219 shares on August 17, 2026, and additional sales on September 18, 2026.
- The filing is an advance notice of intent to sell; the actual sale may or may not occur.
Financial Impact
Proposed sale of 5,654 shares worth ~$311,027, representing a small fraction of the company's market cap.
Risk Factors
- Insider selling may indicate lack of confidence in near-term prospects.
- The filing is only an intent to sell; the sale may not be executed.
- Routine portfolio diversification by insiders is possible, but the pattern of multiple sales is notable.
Investment Themes
Documents Analyzed
This report is based on 3 SEC documents filed with EDGAR.
| Document | Accession Number |
|---|---|
| 144 Filing (Primary) | 0001959173-26-007449 |
| Document: 0001959173-26-007449-index.html | 0001959173-26-007449 |
| Document: 0001959173-26-007449.txt | 0001959173-26-007449 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 22, 2026 5d ago | 144 | $55.43 | awaiting T+5 | — | $57.82 (+4.31%) |
Oct 22, 2026 5d ago | 144 | $55.43 | awaiting T+5 | — | $57.82 (−4.31%) |
Oct 19, 2026 8d ago | Press Release | $55.59 $59.25 | ▲ +6.58% | ▲ +6.56% | $57.82 (+4.01%) |
Sep 21, 2026 5w ago | Insider Cluster | $50.17 $49.83 | ▲ +0.68% | ▼ −0.51% | $57.82 (−15.25%) |
Sep 18, 2026 5w ago | Insider Cluster | $50.33 $49.92 | ▲ +0.81% | ▼ −0.21% | $57.82 (−14.88%) |
Sep 15, 2026 5w ago | Insider Cluster | $48.30 $47.39 | ▼ −1.88% | ▼ −4.45% | $57.82 (+19.71%) |
Sep 14, 2026 6w ago | Insider Cluster | $48.33 $50.17 | ▼ −3.81% | ▼ −1.68% | $57.82 (−19.64%) |
Aug 28, 2026 8w ago | Press Release | $47.78 $48.91 | ▲ +2.37% | ▲ +2.26% | $57.82 (+21.01%) |
Aug 25, 2026 9w ago | Insider Cluster | $48.94 $50.00 | ▲ +2.17% | ▲ +2.29% | $57.82 (+18.14%) |
Aug 20, 2026 9w ago | Insider Cluster | $49.75 $47.78 | ▼ −3.96% | ▼ −4.43% | $57.82 (+16.22%) |
US Market Status
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