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Insider Cluster (2 insiders) ·Filed May 22, 2026

GPRO

GoPro, Inc.
BEARISH
Impact 5/10
Horizonweeks Processed5mo ago
Insider cluster: 2 insiders, $146K total
Actionable Insight ▼ Bearish

Insider sales after a 73% GAAP net-loss widening and gross margin collapse to 4.3% reinforce the bearish thesis. Monitor the strategic-alternatives review for a potential sale process — any deal announcement could provide a floor, but insiders selling at $0.97 before the review bears watching. Q2 guidance and cash burn trajectory are the next catalysts.

DirectionBearish
Confidencemedium
Horizonweeks
Final — all horizons settled through T+60d
GPRO ▼ -47.09% at T+60d
SHORT call ✓ call won +47.09% · α vs SPY +49.82% · entry $1.20 → $0.6349
Entry = T+0 close
May 22, 2026
via day close
T+1d
+5.42%
call -5.42% · α -5.46%
$1.27
settled 5mo ago
T+5d
-8.33%
call +8.33% · α +9.42%
$1.10
settled 5mo ago
T+20d
-41.71%
call +41.71% · α +39.76%
$0.6995
settled 4mo ago
T+60d
-47.09%
call +47.09% · α +49.82%
$0.6349
settled 2mo ago

Price Chart

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Executive Summary

Two C-suite insiders (President/COO McGee and SVP/GC Christopher) sold a combined $146K in open-market sales over a 7-day window ending after GoPro's disastrous Q1 2025 earnings: revenue -26% YoY, GAAP gross margin collapsed to 4.3%, net loss widened to -$0.50/share. The cluster follows a strategic-alternatives review announcement (5/11) and a new office-lease agreement (5/19). At $169M market cap, the $146K sales represent 0.09% of market cap — trivial in size — but the timing and insider seniority warrant attention as the company burns cash and explores a sale.

Key Financial Metrics

Direction
selling
Total Value
$145.8K
Insiders
2

Key Facts

  • Two C-suite insiders sold total $146K in open-market sales: President/COO McGee sold $127K at $0.97, SVP/GC Christopher sold $19K at $1.11
  • Sales followed Q1 2026 earnings (May 11): revenue -26% YoY to $99M, GAAP gross margin collapsed from 32.1% to 4.3%, GAAP net loss widened to -$0.50/share
  • GoPro announced a strategic-alternatives review on May 11 and signed a 5-year office lease (April 16) for 25,000 sq ft through 2031
  • Cluster dollar value ($146K) is only 0.09% of $169M market cap — below the 0.1% materiality threshold, but insider seniority and the post-earnings context amplify the signal

Financial Impact

Insider sales total $146K, 0.09% of market cap — trivial in dollar proportion; cluster's significance comes from timing after Q1 revenue -26%, GAAP gross margin 4.3%, and a $24.5M charge on component commitments

revenuegross marginnet losscamera unit sell-through

Risk Factors

  • Strategic-alternatives review could lead to a sale at a premium, making insider sales at $0.97 look like a lost opportunity
  • New MISSION 1 camera line and defense/aerospace exploration create optionality that could reverse sentiment
  • Small cluster size ($146K) may be liquidity-driven rather than information-driven — penalty for misinterpreting routine sales

Market Snapshot

Exchange
Nasdaq
Sector
Photographic Equipment & Supplies
Analyst Consensus
0% bullish (7 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CLUSTER Data (Synthetic)cluster-GPRO-1779483849194
23 reports for GPRO
Performance horizon
58% Hit rate @ T+5 7 of 12 directional calls Went positive at some point 13 of 18 best @ T+60▲ +44.69%Jun 1, 2026
Filters
Rows
Reports for GPRO — sortable, filterable
TypeNow
Oct 20, 2026
5d ago
DEFA14A
NEUTRAL ★ 4/10
$1.07awaiting T+5—$1.03 (−3.29%)
Oct 19, 2026
7d ago
DEFA14A
MIXED ★ 6/10
$1.04awaiting T+5—$1.03 (−0.96%)
Oct 19, 2026
7d ago
Press Release
BEARISH ★ 7/10
$1.04awaiting T+5—$1.03 (+0.96%)
Oct 19, 2026
7d ago
PREM14A
BULLISH ★ 7/10
$1.04awaiting T+5—$1.03 (−0.96%)
Oct 19, 2026
7d ago
10-Q/A
BEARISH ★ 7/10
$1.04awaiting T+5—$1.03 (+0.96%)
Oct 19, 2026
7d ago
10-Q/A
BEARISH ★ 8/10
$1.04awaiting T+5—$1.03 (+0.96%)
Oct 19, 2026
7d ago
10-K/A
BEARISH ★ 7/10
$1.04awaiting T+5—$1.03 (+0.96%)
Oct 16, 2026
9d ago
8-K
BEARISH ★ 8/10
$1.04awaiting T+5—$1.03 (+0.96%)
Sep 22, 2026
4w ago
Institutional Cluster
BULLISH ★ 4/10
$1.27 $1.33▲ +4.33%▲ +5.52%$1.03 (−18.90%)
Sep 2, 2026
7w ago
8-K
BULLISH ★ 7/10
$1.39 $1.38▼ −0.72%▲ +0.43%$1.03 (−25.90%)
Showing 10 of 23

US Market Status

Market Closed — Opens Tue (16h 41m)

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Report published May 22, 2026