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Insider Cluster (5 insiders) ·Filed Mar 16, 2026

GO

Grocery Outlet Holding Corp.
BULLISH
Impact 8/10
Horizonweeks Processed7mo ago
Insider cluster: 5 insiders, $2.0M total
Actionable Insight ▲ Bullish

The scale and concentration of buying by top leadership, especially the CEO, suggest strong belief in near-term prospects. Traders should watch for follow-on buying and any upcoming earnings or operational updates that may confirm improving fundamentals.

DirectionBullish
Confidencehigh
Horizonweeks
Final — all horizons settled through T+60d ⚠ clustered
GO ▲ +46.61% at T+60d
LONG call ✓ call won +46.61% · α vs SPY +36.13% · entry $6.05 → $8.87
Entry = T+0 close
Mar 15, 2026
via day close
T+1d
-3.31%
call -3.31% · α -3.58%
$5.85
settled 8mo ago
T+5d
+6.61%
call +6.61% · α +8.65%
$6.45
settled 7mo ago
T+20d
+18.68%
call +18.68% · α +14.90%
$7.18
settled 7mo ago
T+60d
+46.61%
call +46.61% · α +36.13%
$8.87
settled 5mo ago

Price Chart

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Executive Summary

Grocery Outlet's CEO and director made substantial open-market purchases totaling over $2.6 million in the past week, signaling strong insider confidence. This buying was partially offset by minor sales from three executives totaling $72,000, which appear routine in comparison.

Key Financial Metrics

Direction
buying
Total Value
$2.9M
Insiders
5

Key Facts

  • CEO Jason Potter purchased 286,097 shares for $1.69 million at $5.90, representing a significant personal investment.
  • Director Erik Ragatz bought 200,000 shares across multiple transactions totaling $1.1 million, showing sustained conviction.
  • Total insider buying in the cluster: $2.93 million over 7 days.
  • Minor sales by three executives (including two EVPs and a director) totaled $72,000, less than 2.5% of total buying volume.
  • Aggregate insider buying represents ~0.51% of Grocery Outlet's $572M market cap — a materially significant threshold.

Financial Impact

$2.93 million in net insider buying over 7 days, with only $72,000 in offsetting sales

insider sentimentmarket confidenceshareholder alignment

Risk Factors

  • The stock price has declined from $6.09 to $5.90 during the week, suggesting the CEO bought on weakness — if the downtrend continues, short-term pressure may persist.
  • Minor executive sales, while small, could be interpreted as routine diversification rather than concern, but should be monitored for recurrence.

Market Snapshot

Exchange
Nasdaq

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CONTEXT: Insider Cluster Data (8 trades, 7d window)cluster-GO-1774044165277
17 reports for GO
Performance horizon
50% Hit rate @ T+5 3 of 6 directional calls Went positive at some point 4 of 6 best @ T+60▲ +46.61%Mar 16, 2026
Filters
Rows
Reports for GO — sortable, filterable
TypeNow
Oct 16, 2026
10d ago
SC 13G/A
NEUTRAL ★ 4/10
$12.87 $13.30▲ +3.34%▲ +3.77%$12.71 (−1.24%)
Sep 24, 2026
4w ago
Court Ruling
NEUTRAL ★ 3/10
$11.07 $11.62▲ +4.97%▲ +5.19%$12.71 (+14.81%)
Sep 4, 2026
7w ago
144
NEUTRAL ★ 2/10
$12.38 $11.66▼ −5.82%▼ −4.61%$12.71 (+2.67%)
Aug 31, 2026
8w ago
Insider Cluster
NEUTRAL ★ 2/10
$12.11 $11.29▼ −6.77%▼ −6.85%$12.71 (+4.95%)
Aug 24, 2026
9w ago
Insider Cluster
NEUTRAL ★ 3/10
$12.12 $12.11▼ −0.08%▲ +0.46%$12.71 (+4.87%)
Aug 12, 2026
10w ago
8-K
MIXED ★ 5/10
$10.80 $11.11▲ +2.87%▲ +4.83%$12.71 (+17.69%)
Aug 12, 2026
10w ago
Press Release
BEARISH ★ 6/10
$10.80 $11.11▼ −2.87%▼ −4.83%$12.71 (−17.69%)
Jun 29, 2026
17w ago
Insider Buy
NEUTRAL ★ 2/10
$9.98 $10.38▲ +4.01%▲ +3.40%$12.71 (+27.35%)
Jun 9, 2026
19w ago
8-K
BEARISH ★ 6/10
$9.24 $9.88▼ −6.93%▼ −3.49%$12.71 (−37.55%)
Jun 9, 2026
19w ago
Press Release
NEUTRAL ★ 4/10
$9.24 $9.88▲ +6.93%▲ +3.49%$12.71 (+37.55%)
Showing 10 of 17

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Report published Mar 20, 2026