The bearish cluster (4 sellers vs 1 buyer) suggests institutional distribution, particularly from passive managers. Monitor for further institutional selling or a catalyst to reverse sentiment. The contrarian Citadel buy may create short-term support but is not a strong conviction signal alone.
Executive Summary
Four institutional investors reduced FLWS positions in Q3 2024 (net selling of ~$1.08M) while Citadel doubled its stake (+$1.7M). The cluster is dominated by passive fund trims and a near-exit, suggesting broad institutional caution despite a contrarian quant buy.
Key Financial Metrics
Institutional Positions
Net institutional flow: -$1.1M
▲ Buyers (1)
| Institution | Action | Change | Position Value | Value Δ |
|---|---|---|---|---|
| Citadel | DOUBLED | +380.4% | $2.2M | $1.7M |
▼ Sellers (4)
| Institution | Action | Change | Prev Value | Value Δ |
|---|---|---|---|---|
| T. Rowe Price | NEAR_EXIT | -80% | $1.0K | -$861.00 |
| Invesco | TRIM | -31.9% | $1.7M | -$718.4K |
| Legal & General Group | TRIM | -31.7% | $357.0K | -$153.6K |
| D.E. Shaw | TRIM | -36.5% | $433.0K | -$203.8K |
Key Facts
- 4 sellers vs 1 buyer: T. Rowe Price (near exit), Invesco (trim -31.9%), Legal & General (trim -31.7%), D.E. Shaw (trim -36.5%)
- Citadel doubled its position (+380.4% shares) to $2.2M, adding $1.7M in value
- Net dollar change across cluster is positive ~$623K, but number of sellers outweighs buyers
- Net conviction label in data is bearish; selling by passive/quant funds may signal waning institutional confidence
Financial Impact
Sellers reduced holdings by ~$1.08M in aggregate; Citadel added $1.7M. Net cluster dollar change +$623K, but 4 of 5 funds reduced.
Risk Factors
- Continued institutional selling pressure
- Weak holiday sales or consumer discretionary headwinds
- Quant buying may be short-term and quickly reversed
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 institutional 13F filing from SEC EDGAR.
| Document | Accession Number |
|---|---|
| INST-CLUSTER Data (Synthetic) | inst-cluster-FLWS-2024-Q3 |
Track record builds as more directional reports settle.
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 23, 2026 3d ago | DEFA14A | $2.87 | awaiting T+5 | — | — |
Oct 23, 2026 3d ago | DEF 14A | $2.87 | awaiting T+5 | — | — |
Oct 23, 2026 3d ago | 8-K | $2.86 | awaiting T+5 | — | — |
Sep 29, 2026 27d ago | 8-K | $2.60 $2.59 | ▼ −0.38% | ▼ −2.33% | — |
Sep 10, 2026 6w ago | 8-K | $3.04 $2.60 | ▲ +14.33% | ▲ +13.83% | — |
Aug 19, 2026 9w ago | Institutional Cluster | $4.01 $3.74 | ▼ −6.73% | ▼ −7.85% | — |
Jul 5, 2026 16w ago | Institutional Cluster | $3.73 $3.78 | ▲ +1.34% | ▲ +0.85% | — |
Jun 11, 2026 19w ago | Institutional Cluster | $4.23 $3.87 | ▲ +8.51% | ▲ +8.94% | — |
Apr 20, 2026 27w ago | 8-K | $4.46 $3.79 | ▼ −15.02% | ▼ −15.94% | — |
US Market Status
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