While the dollar amount is not highly material relative to market cap, coordinated selling by both the CEO and COO may signal reduced confidence in near-term prospects. Traders should monitor for any follow-up filings or news that could indicate broader sentiment shifts or upcoming earnings guidance.
Price Chart
Executive Summary
Multiple insiders at Viant Technology Inc. (DSP) sold shares in the open market over a 7-day period, including CEO Timothy Vanderhook, COO Christopher Vanderhook, and entity Capital V LLC. Total open-market sales amounted to approximately $526,000, representing modest insider selling activity. Non-cash transactions such as derivative exercises and dispositions to the issuer were also reported but carry no direct economic value.
Key Financial Metrics
Key Facts
- CEO Timothy Vanderhook sold 12,920 shares for $152,327.37 in open-market transactions.
- COO Christopher Vanderhook sold 12,920 shares for $152,327.37 in open-market transactions.
- Capital V LLC sold 38,760 shares for $457,046.71 in open-market transactions.
- Total open-market sales by insiders: ~$1.16 million (aggregated across individuals and entities, with some overlap in reporting).
- Non-cash transactions include exercise of derivatives and dispositions to issuer totaling hundreds of thousands of shares, valued at $0.
- Insider sales represent approximately 0.07% of DSP's $746M market cap — below the 0.1% threshold for materiality.
Financial Impact
$526,000 in open-market insider sales over 7 days
Risk Factors
- Perception of insider pessimism despite routine transaction size
- Potential for negative market reaction if selling continues in next reporting window
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CONTEXT: Insider Cluster Data (19 trades, 7d window) | cluster-DSP-1773965901078 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 23, 2026 4d ago | SC 13G/A | $13.81 | awaiting T+60 | — | $14.13 (+2.32%) |
Sep 17, 2026 5w ago | 8-K | $11.88 | awaiting T+60 | — | $14.13 (+18.94%) |
Sep 16, 2026 5w ago | 144 | $10.02 | awaiting T+60 | — | $14.13 (+41.02%) |
Sep 16, 2026 5w ago | 424B5 | $10.02 | awaiting T+60 | — | $14.13 (−41.02%) |
Aug 12, 2026 10w ago | 3 | $12.98 | awaiting T+60 | — | $14.13 (+8.86%) |
Aug 10, 2026 11w ago | 8-K | $13.19 | awaiting T+60 | — | $14.13 (+7.13%) |
Aug 10, 2026 11w ago | 8-K | $13.19 | awaiting T+60 | — | $14.13 (+7.13%) |
Jul 27, 2026 13w ago | Insider Cluster | $11.36 $13.54 | ▲ +19.19% | ▲ +14.84% | $14.13 (+24.38%) |
Jul 23, 2026 13w ago | Insider Cluster | $10.70 $12.80 | ▼ −19.63% | ▼ −15.90% | $14.13 (−32.06%) |
Jul 6, 2026 16w ago | 144 | $12.68 $12.31 | ▼ −2.92% | ▼ −4.91% | $14.13 (+11.44%) |
US Market Status
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