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6-K ·Filed Jun 5, 2026

BTAFF

British American Tobacco p.l.c.
NEUTRAL
Impact 2/10
Horizondays Processed4mo ago SEC0000950157-26-000686
Notable filing: 6-K
Actionable Insight • Neutral

This is a routine insider purchase disclosure with no corporate-level news. The CEO's modest open-market buy may signal personal confidence but is not a catalyst. Monitor the next 20-F for any strategic updates or guidance changes.

DirectionNeutral
Confidencehigh
Horizondays
Final — all horizons settled through T+60d ⚠ clustered
BTAFF ▼ -10.16% at T+60d
NEUTRAL call -10.16% · α vs SPY -14.42% · entry $61.34 → $55.11
Entry = T+0 close
Jun 5, 2026
via day close
T+1d
+0.86%
call +0.86% · α +0.64%
$61.87
settled 5mo ago
T+5d
+2.30%
call +2.30% · α +1.73%
$62.75
settled 5mo ago
T+20d
-0.51%
call -0.51% · α -2.63%
$61.03
settled 4mo ago
T+60d
-10.16%
call -10.16% · α -14.42%
$55.11
settled 8w ago

Price Chart

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Executive Summary

CEO Tadeu Marroco and his PCA Luciana Franco Do Amaral purchased 5,000 ordinary shares at £43.06 each (total £215,300) on June 5, 2026, in an open-market transaction. This is a routine insider purchase filing with no material financial or operational news for the company.

Key Facts

  • CEO Tadeu Marroco purchased 5,000 ordinary shares at £43.06 per share
  • Total transaction value: £215,300
  • Transaction executed on London Stock Exchange on June 5, 2026
  • Shares held in joint names of CEO and his PCA Luciana Franco Do Amaral
  • No other material information disclosed in the filing

Financial Impact

CEO purchased £215,300 worth of shares at £43.06 each — a modest personal investment, not a material corporate event.

Risk Factors

  • No operational or financial data in this filing to assess company performance
  • Insider purchase is small relative to CEO's total holdings and does not guarantee future performance

Market Snapshot

Exchange
OTC
Sector
Cigarettes
Analyst Consensus
68% bullish (19 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 5 SEC documents filed with EDGAR.

DocumentAccession Number
6-K Filing (Primary)0000950157-26-000686
Document: form6-k.htm0000950157-26-000686
Document: 0000950157-26-000686-index-headers.html0000950157-26-000686
Document: 0000950157-26-000686-index.html0000950157-26-000686
Document: 0000950157-26-000686.txt0000950157-26-000686
17 reports for BTAFF
Performance horizon

Track record builds as more directional reports settle.

Filters
Rows
Reports for BTAFF — sortable, filterable
TypeNow
Jun 8, 2026
20w ago
6-K
NEUTRAL ★ 1/10
$61.87 $55.59▼ −10.15%▼ −13.47%$60.45 (−2.30%)
Jun 5, 2026
20w ago
6-K
NEUTRAL ★ 2/10
$61.34 $55.11▼ −10.16%▼ −14.42%$60.45 (−1.45%)
Jun 4, 2026
20w ago
6-K
NEUTRAL ★ 1/10
$60.67 $56.01▼ −7.68%▼ −9.56%$60.45 (−0.36%)
Jun 1, 2026
21w ago
6-K
NEUTRAL ★ 2/10
$60.66 $58.86▼ −2.97%▼ −4.20%$60.45 (−0.35%)
May 27, 2026
21w ago
6-K
NEUTRAL ★ 1/10
$63.22 $55.00▼ −13.00%▼ −14.88%$60.45 (−4.38%)
May 26, 2026
22w ago
6-K
NEUTRAL ★ 1/10
$64.74 $55.61▼ −14.10%▼ −16.83%$60.45 (−6.63%)
May 18, 2026
23w ago
6-K
NEUTRAL ★ 2/10
$65.56 $56.47▼ −13.87%▼ −18.72%$60.45 (−7.79%)
May 13, 2026
23w ago
6-K
NEUTRAL ★ 1/10
$64.59 $61.72▼ −4.44%▼ −8.88%$60.45 (−6.41%)
May 5, 2026
25w ago
6-K
NEUTRAL ★ 1/10
$61.47 $61.67▲ +0.33%▼ −2.41%$60.45 (−1.66%)
May 1, 2026
25w ago
6-K
NEUTRAL ★ 2/10
$60.98 $59.91▼ −1.75%▼ −4.82%$60.45 (−0.87%)
Showing 10 of 17

US Market Status

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Report published Jun 5, 2026