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6-K ·Filed Apr 1, 2026

BTAFF

British American Tobacco p.l.c.
NEUTRAL
Impact 2/10
Horizonimmediate Processed6mo ago SEC0000950157-26-000455
Notable filing: 6-K
Actionable Insight • Neutral

No trading signal is present; these are routine administrative transactions related to equity compensation and personal account management. Monitor for any future open-market sales beyond tax-related transactions.

DirectionNeutral
Confidencehigh
Horizonimmediate
Final — all horizons settled through T+60d ⚠ clustered
BTAFF ▲ +1.50% at T+60d
NEUTRAL call +1.50% · α vs SPY -11.88% · entry $60.52 → $61.43
Entry = T+0 close
Apr 1, 2026
via day close
T+1d
-5.22%
call -5.22% · α -5.30%
$57.36
settled 7mo ago
T+5d
-1.45%
call -1.45% · α -5.22%
$59.64
settled 7mo ago
T+20d
-4.16%
call -4.16% · α -13.89%
$58.00
settled 6mo ago
T+60d
+1.50%
call +1.50% · α -11.88%
$61.43
settled 4mo ago

Price Chart

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Executive Summary

British American Tobacco disclosed routine insider transactions involving its CEO Tadeu Marroco and other executives. The filings detail the release and sale of shares under a long-term incentive plan and internal transfers of shares between accounts for nil consideration. No material financial or strategic information was disclosed.

Key Facts

  • CEO Tadeu Marroco had 43,936 shares released from the 2021 LTIP on March 30, 2026, with 20,652 shares sold for £914,057.52 to cover tax liabilities at £44.26 per share.
  • Marroco transferred 40,100 shares to a joint account with Luciana Franco Do Amaral on March 31, 2026, for nil consideration.
  • Luciana Franco Do Amaral transferred 52,187 shares to the same joint account on March 31, 2026, for nil consideration.
  • Director James Murphy transferred 12,283 shares between his own accounts on March 30, 2026, for nil consideration.
  • All transactions were reported as initial notifications and occurred outside a trading venue.

Financial Impact

CEO sold 20,652 shares for £914,057.52 to cover tax obligations; no other financial impact from transfers at nil consideration.

insider ownershiptax liability settlement

Risk Factors

  • Misinterpretation of share transfers as insider selling, despite being non-monetary and administrative in nature.
  • Potential perception of lack of confidence if future filings show additional open-market sales.

Market Snapshot

Exchange
OTC
Sector
Cigarettes

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 7 SEC documents filed with EDGAR.

DocumentAccession Number
6-K Filing (Primary)0000950157-26-000455
Exhibit: ex-1.htm0000950157-26-000455
Exhibit: ex-2.htm0000950157-26-000455
Document: form6-k.htm0000950157-26-000455
Document: 0000950157-26-000455-index-headers.html0000950157-26-000455
Document: 0000950157-26-000455-index.html0000950157-26-000455
Document: 0000950157-26-000455.txt0000950157-26-000455
17 reports for BTAFF
Performance horizon

Track record builds as more directional reports settle.

Filters
Rows
Reports for BTAFF — sortable, filterable
TypeNow
Jun 8, 2026
20w ago
6-K
NEUTRAL ★ 1/10
$61.87 $55.59▼ −10.15%▼ −13.47%$60.41 (−2.36%)
Jun 5, 2026
20w ago
6-K
NEUTRAL ★ 2/10
$61.34 $55.11▼ −10.16%▼ −14.42%$60.41 (−1.52%)
Jun 4, 2026
20w ago
6-K
NEUTRAL ★ 1/10
$60.67 $56.01▼ −7.68%▼ −9.56%$60.41 (−0.43%)
Jun 1, 2026
21w ago
6-K
NEUTRAL ★ 2/10
$60.66 $58.86▼ −2.97%▼ −4.20%$60.41 (−0.41%)
May 27, 2026
21w ago
6-K
NEUTRAL ★ 1/10
$63.22 $55.00▼ −13.00%▼ −14.88%$60.41 (−4.44%)
May 26, 2026
22w ago
6-K
NEUTRAL ★ 1/10
$64.74 $55.61▼ −14.10%▼ −16.83%$60.41 (−6.69%)
May 18, 2026
23w ago
6-K
NEUTRAL ★ 2/10
$65.56 $56.47▼ −13.87%▼ −18.72%$60.41 (−7.86%)
May 13, 2026
23w ago
6-K
NEUTRAL ★ 1/10
$64.59 $61.72▼ −4.44%▼ −8.88%$60.41 (−6.47%)
May 5, 2026
25w ago
6-K
NEUTRAL ★ 1/10
$61.47 $61.67▲ +0.33%▼ −2.41%$60.41 (−1.72%)
May 1, 2026
25w ago
6-K
NEUTRAL ★ 2/10
$60.98 $59.91▼ −1.75%▼ −4.82%$60.41 (−0.93%)
Showing 10 of 17

US Market Status

Market Closed — Opens Thu (11h 51m)

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Report published Apr 1, 2026