Monitor next quarter's guidance for sustained advertising growth and margin expansion. Sequential revenue decline and mobile games weakness may cap upside. Watch for Q2 2026 consensus revisions and management commentary on AI investments.
Price Chart
Executive Summary
Bilibili reported Q1 2026 revenue of RMB7.47B (+7% YoY) and adjusted net profit of RMB585M (+62% YoY), marking continued profitability. Advertising revenue surged 30% YoY, but mobile games declined 12%. The company completed its $200M share repurchase program. Consensus estimates appear inconsistent, but revenue was in line with expectations while profitability improved significantly YoY.
Key Financial Metrics
Key Facts
- Total net revenues RMB7.47B ($1.08B), +7% YoY
- Adjusted net profit RMB585.4M ($84.9M), +62% YoY
- Advertising revenue RMB2.59B, +30% YoY
- Gross profit margin improved to 37.1% from 36.3%
- DAUs reached 115.2M, +8% YoY
- Completed $200M share repurchase program (9.9M shares)
- Mobile games revenue declined 12% YoY due to high base effect
Financial Impact
Revenue growth of 7% and adjusted profit surge of 62% YoY, but sequential revenue declined from Q4 2025.
Risk Factors
- Mobile games revenue decline may persist
- China regulatory risks in gaming and content
- Competition from Douyin and Kuaishou
- Sequential revenue decline from Q4 levels
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 press release from GlobeNewswire.
| Document | Accession Number |
|---|---|
| PRESS-RELEASE Data (Synthetic) | press-3297243 |
Track record builds as more directional reports settle.
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Oct 8, 2026 19d ago | 6-K | $14.85 | awaiting T+20 | — | $13.15 (−11.45%) |
Sep 25, 2026 4w ago | 6-K | $14.90 $13.48 | ▼ −9.50% | ▼ −8.02% | $13.15 (−11.72%) |
Sep 25, 2026 4w ago | Press Release | $14.90 $13.48 | ▼ −9.50% | ▼ −8.02% | $13.15 (−11.72%) |
Sep 24, 2026 4w ago | 6-K | $14.81 $13.47 | ▼ −9.05% | ▼ −8.63% | $13.15 (−11.21%) |
Sep 22, 2026 5w ago | Institutional Cluster | $15.29 $13.92 | ▼ −8.96% | ▼ −8.40% | $13.15 (−14.00%) |
Sep 16, 2026 5w ago | 6-K | $14.40 $14.43 | ▲ +0.21% | ▼ −1.25% | $13.15 (−8.68%) |
Sep 9, 2026 6w ago | 6-K | $15.91 $14.92 | ▼ −6.22% | ▼ −8.17% | $13.15 (−17.35%) |
Sep 4, 2026 7w ago | 6-K | $16.20 $14.90 | ▼ −8.02% | ▼ −9.74% | $13.15 (−18.83%) |
Sep 3, 2026 7w ago | 6-K | $15.50 $15.02 | ▼ −3.10% | ▼ −1.98% | $13.15 (−15.16%) |
Aug 27, 2026 8w ago | Press Release | $16.77 $14.90 | ▲ +11.15% | ▲ +11.19% | $13.15 (+21.56%) |
US Market Status
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