SecBot SecBot
8-K ·Filed Jul 23, 2026

BFH

BREAD FINANCIAL HOLDINGS, INC.
BULLISH
Impact 7/10
Horizonimmediate Processed3mo ago SEC0001101215-26-000068
8-K Item 2.02: Earnings release
Actionable Insight ▲ Bullish

The strong beat and improved credit guidance reinforce the earnings power and capital return story. Watch for continued loan growth and credit normalization; the $449M remaining buyback authorization provides downside support. The preferred stock issuance strengthens the capital stack without diluting common equity.

DirectionBullish
Confidencehigh
Horizonimmediate
Final — all horizons settled through T+60d ⚠ clustered
BFH ▼ -2.19% at T+60d
LONG call ✗ call lost -2.19% · α vs SPY -6.74% · entry $103.58 → $101.31
Entry = T+0 close
Jul 23, 2026
via day close
T+1d
+0.70%
call +0.70% · α +0.60%
$104.31
settled 3mo ago
T+5d
+6.80%
call +6.80% · α +6.32%
$110.62
settled 3mo ago
T+20d
-0.39%
call -0.39% · α -3.69%
$103.18
settled 2mo ago
T+60d
-2.19%
call -2.19% · α -6.74%
$101.31
settled 12d ago

Price Chart

Loading chart...

Executive Summary

Bread Financial reported Q2 2026 EPS of $3.55 (28% beat vs $2.77 consensus) and revenue of $993M (3.5% beat vs $959.9M), driven by 7% YoY revenue growth, improving credit metrics (net loss rate down 90bps to 6.98%), and a $241M share repurchase. The company improved its full-year net loss rate guidance to 7.0%-7.1%, signaling continued credit improvement and operational momentum.

Key Financial Metrics

EPS
$3.55
est $2.77 · +28.2%
Revenue
$993.0M
est $959.9M · +3.5% · +7.0% YoY
Rating
strong beat

Key Facts

  • Q2 2026 EPS $3.55 vs consensus $2.77 (beat 28%)
  • Revenue $993M vs consensus $959.9M (beat 3.5%), up 7% YoY
  • Net income $146M, up 5% YoY
  • Average loans $18.2B, up 3% YoY; end-of-period loans $18.5B, up 5%
  • Net loss rate 6.98%, down 90bps YoY; delinquency rate 5.25%, down 48bps
  • Tangible book value per share $63.66, up 22% YoY
  • Repurchased 2.8M shares for $241M; $449M remaining under authorization
  • Issued $135M of 8.875% preferred stock
  • Improved 2026 net loss rate guidance to 7.0%-7.1%
  • Quarterly common dividend maintained at $0.23 per share

Financial Impact

EPS beat of $0.78 (28%) and revenue beat of $33.1M (3.5%) vs consensus; net income increased $7M YoY; share repurchase of $241M reduced share count by 7% since Q1 end.

revenueepsnet incomenet loss ratetangible book valueshare count

Risk Factors

  • Consumer credit deterioration if macroeconomic conditions worsen
  • Regulatory risk from potential limits on credit card late fees or interchange
  • Competition from fintech and alternative payment platforms
  • Interest rate sensitivity on deposit costs and loan yields

Market Snapshot

Exchange
NYSE
Sector
Personal Credit Institutions
Analyst Consensus
45% bullish (22 analysts)

Investment Themes

Traditional Finance

Documents Analyzed

This report is based on 8 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (Primary)0001101215-26-000068
Exhibit: exh991-2q26bfhepr_final.htm0001101215-26-000068
Exhibit: exh992-2q26bfhfinancials.htm0001101215-26-000068
Exhibit: exhibit993cashandpreferred.htm0001101215-26-000068
Document: 0001101215-26-000068-index-headers.html0001101215-26-000068
Document: 0001101215-26-000068-index.html0001101215-26-000068
Document: 0001101215-26-000068.txt0001101215-26-000068
8-K Data (Synthetic)0001101215-26-000068
26 reports for BFH
Performance horizon
60% Hit rate @ T+5 3 of 5 directional calls Went positive at some point 4 of 6 best @ T+5▲ +7.27%Apr 23, 2026
Filters
Rows
Reports for BFH — sortable, filterable
TypeNow
Oct 27, 2026
today
Press Release
NEUTRAL ★ 4/10
$101.09awaiting T+5—$102.61 (+1.50%)
Oct 27, 2026
today
424B5
NEUTRAL ★ 4/10
$101.09awaiting T+5—$102.61 (+1.50%)
Oct 27, 2026
today
8-K
NEUTRAL ★ 4/10
$102.70awaiting T+5—$102.61 (−0.09%)
Oct 27, 2026
today
Press Release
BEARISH ★ 5/10
$101.89awaiting T+5—$102.61 (−0.71%)
Oct 22, 2026
5d ago
8-K
NEUTRAL ★ 4/10
$102.45awaiting T+5—$102.61 (+0.16%)
Oct 22, 2026
5d ago
8-K
BULLISH ★ 6/10
$102.45awaiting T+5—$102.61 (+0.16%)
Oct 6, 2026
21d ago
Press Release
NEUTRAL ★ 1/10
$97.80awaiting T+5—$102.61 (+4.92%)
Sep 15, 2026
6w ago
8-K
BULLISH ★ 6/10
$107.65 $108.53▲ +0.82%· 0.00%$102.61 (−4.68%)
Aug 17, 2026
10w ago
8-K
BULLISH ★ 5/10
$111.25 $105.19▼ −5.45%▼ −4.26%$102.61 (−7.77%)
Aug 14, 2026
10w ago
Institutional Cluster
MIXED ★ 5/10
$111.25 $105.19▼ −5.45%▼ −4.26%$102.61 (−7.77%)
Showing 10 of 26

US Market Status

Market Closed — Opens Thu (11h 44m)

Subscribe to SecBot

Get Real-Time SEC Filing Intelligence

Comprehensive SEC filing analysis delivered the moment filings hit EDGAR. Sentiment scoring, impact analysis, and actionable insights for every material event.

Create a free account Live analysis, Telegram alerts, watchlists and the MCP server for subscribers
Report published Jul 23, 2026