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SO Hold
SOUTHERN CO
Current Price —
Implied Upside —
Analysts 32
30-Day Momentum
▲ 1 upgrades / ▼ 0 downgrades / 6 reiterations from 7 firms
Next Earnings
Nov 5, 2026 (10 days)
Rating Timeline
| Date ▼ | Firm | Action | From → To Rating | Price Target | Firm Rating |
|---|---|---|---|---|---|
| Oct 22, 2026 | HSBC | initiate | — → Buy | — | 53% |
| Oct 21, 2026 | Morgan Stanley | maintain | Underweight → Underweight | — | 54% |
| Oct 20, 2026 | Jefferies | maintain | Hold → Hold | — | 52% |
| Oct 16, 2026 | Barclays | maintain | Equal-Weight → Equal-Weight | — | 53% |
| Oct 15, 2026 | Truist Securities | maintain | Hold → Hold | — | 54% |
| Oct 13, 2026 | JP Morgan | maintain | Neutral → Neutral | — | 54% |
| Oct 13, 2026 | Keybanc | maintain | Underweight → Underweight | — | 53% |
| Sep 25, 2026 | Citigroup | maintain | Buy → Buy | — | 54% |
| Sep 18, 2026 | Morgan Stanley | maintain | Underweight → Underweight | — | 54% |
| Aug 21, 2026 | Morgan Stanley | maintain | Underweight → Underweight | — | 54% |
| Aug 13, 2026 | Truist Securities | maintain | Hold → Hold | — | 54% |
| Jul 27, 2026 | BMO Capital | maintain | Outperform → Outperform | — | 53% |
| Jul 23, 2026 | Keybanc | downgrade | Sector Weight → Underweight | — | 53% |
| Jul 22, 2026 | BMO Capital | maintain | Outperform → Outperform | — | 53% |
| Jul 16, 2026 | JP Morgan | maintain | Neutral → Neutral | — | 54% |
| Jun 18, 2026 | Barclays | maintain | Equal-Weight → Equal-Weight | — | 53% |
| May 29, 2026 | Truist Securities | maintain | Hold → Hold | — | 54% |
| Apr 21, 2026 | Morgan Stanley | maintain | Underweight → Underweight | — | 54% |
| Apr 21, 2026 | Truist Securities | initiate | — → Hold | — | 54% |
| Apr 20, 2026 | Seaport Global | downgrade | Buy → Neutral | — | 51% |
| Apr 10, 2026 | Barclays | maintain | Equal-Weight → Equal-Weight | — | 53% |
| Mar 6, 2026 | TD Cowen | maintain | Buy → Buy | — | 54% |
| Mar 5, 2026 | Evercore ISI Group | upgrade | In-Line → Outperform | — | 58% |
| Mar 4, 2026 | Keybanc | upgrade | Underweight → Sector Weight | — | 53% |
| Feb 20, 2026 | Scotiabank | maintain | Sector Perform → Sector Perform | $103 | 55% |
| Feb 20, 2026 | Wells Fargo | upgrade | Underweight → Equal-Weight | $96 | 54% |
| Feb 20, 2026 | Mizuho | upgrade | Neutral → Outperform | $104 | 52% |
| Jan 20, 2026 | Wells Fargo | downgrade | Equal-Weight → Underweight | $84 | 54% |
| Jan 15, 2026 | Barclays | maintain | Equal-Weight → Equal-Weight | $88 | 53% |
| Dec 17, 2025 | UBS | maintain | Neutral → Neutral | $94 | 54% |
| Dec 15, 2025 | Jefferies | maintain | Neutral → Neutral | $93 | 52% |
| Dec 15, 2025 | JP Morgan | maintain | Neutral → Neutral | $93 | 54% |
| Dec 12, 2025 | RBC Capital | maintain | Sector Perform → Sector Perform | $99 | 55% |
| Dec 12, 2025 | Keybanc | maintain | Underweight → Underweight | $76 | 53% |
| Dec 11, 2025 | Mizuho | maintain | Neutral → Neutral | $88 | 52% |
| Nov 20, 2025 | Barclays | maintain | Equal-Weight → Equal-Weight | $91 | 53% |
| Nov 5, 2025 | Jefferies | downgrade | Buy → Neutral | $103 | 52% |
| Oct 28, 2025 | Wells Fargo | initiate | — → Equal-Weight | $97 | 54% |
| Oct 17, 2025 | Ladenburg Thalmann | downgrade | Buy → Neutral | $102.5 | 45% |
| Oct 15, 2025 | Keybanc | maintain | Underweight → Underweight | $87 | 53% |
| Oct 14, 2025 | Barclays | maintain | Equal-Weight → Equal-Weight | $98 | 53% |
| Oct 10, 2025 | UBS | maintain | Neutral → Neutral | $104 | 54% |
| Oct 7, 2025 | Evercore ISI Group | initiate | — → In-Line | $103 | 58% |
| Oct 3, 2025 | Scotiabank | downgrade | Sector Outperform → Sector Perform | $99 | 55% |
| Sep 25, 2025 | Morgan Stanley | maintain | Equal-Weight → Equal-Weight | $92 | 54% |
| Aug 21, 2025 | JP Morgan | maintain | Neutral → Neutral | $98 | 54% |
| Aug 1, 2025 | Scotiabank | maintain | Sector Outperform → Sector Outperform | $99 | 55% |
| Aug 1, 2025 | Mizuho | maintain | Neutral → Neutral | $95 | 52% |
| Jul 22, 2025 | BMO Capital | maintain | Outperform → Outperform | $102 | 53% |
| Jul 16, 2025 | Barclays | maintain | Equal-Weight → Equal-Weight | $91 | 53% |
Price Target Trend
Jul 13, 2026 Latest: $96.05 Oct 25, 2026
EPS Estimates
+1y $4.92
Lo: $4.84 Hi: $4.99
23 analysts ▲1
0y $4.59
Lo: $4.55 Hi: $4.65
22 analysts +1q $0.44
Lo: $0.39 Hi: $0.60
13 analysts 0q $1.71
Lo: $1.63 Hi: $1.75
15 analysts Cross-Platform Signals
No cross-platform signals in the last 90 days