Market Cap
$1.9B
UA
Under Armour, Inc.
$4.51 ▼ -0.55%
Prev close $4.53Market cap$1.9B
High Impact Filing (7/10)29 New Institutional Positions17 Institutional Exits Consumer & Retail
Snapshot
The big-picture read on UA right now — valuation, ownership and activity at a glance.
Cap Size
Small Cap
Inst. Holders
50 funds
Inst. Value
$678.0M
Inst. Activity
29 buys / 17 sells
Insider Activity
$6.0M buy / $0.00 sell
Insider Net $
$6.0M
Social Sentiment
50° Neutral
SEC Reports
2
Price chart 30d -10.4%
Daily candles (open–high–low–close) with volume. Green = up day, red = down day.
No data for this timeframe.
Vol
Recent activity
The latest filings, insider trades, analyst actions, press and options flow — newest first.
Oct 1, 2026 short_volume
Short Volume: UA — 62.0% short (0.7M / 1.2M)
Short: 742,966 | Exempt: 1,750 | TRF Vol: 1,197,680 | Short Ratio: 62.0% | Off-exchange volume (dark
Aug 28, 2026 Insider
Pestridge Simon James surrendered for taxes 3,679 shares
Chief Marketing Officer
Aug 26, 2026 Insider
Whitesell Patrick was granted 29,880.48 shares
Director
Aug 26, 2026 Insider
Aug 13, 2026 SEC Sweeney Robert John was granted 29,880.48 shares
Director
Under Armour CFO Reza Taleghani made a $100K open-market purchase of 18,656 shares at $5.37 on August 11, 2026. This con
INSIDER-BUY — Impact 5/10
Jun 30, 2026 Inst.
BlackRock, Inc. — ADD
22,320,434 shares ($138.8M)
Jun 30, 2026 Inst.
May 12, 2026 SEC STATE STREET CORP — ADD
5,810,048 shares ($36.1M)
Under Armour reported Q4 FY2026 revenue of $1.17B, roughly in line with consensus, but posted a GAAP diluted loss per sh
8-K — Impact 7/10
Analyst ratings buy % -57.1%
How Wall Street rates the stock today, and the latest firm-by-firm actions.
Recent analyst actions
| Date | Firm | Action | Rating | Firm rating |
|---|---|---|---|---|
| Jun 24, 2024 | Stifel | MAINTAIN | Buy | 54% |
| Oct 26, 2022 | Citigroup | MAINTAIN | Neutral | 55% |
| Feb 2, 2022 | Morgan Stanley | UPGRADE | Overweight | 55% |
| Feb 12, 2020 | Credit Suisse | MAINTAIN | Neutral | — |
| May 17, 2019 | JP Morgan | UPGRADE | Overweight | 55% |
| Feb 14, 2018 | JP Morgan | MAINTAIN | Neutral | 55% |
| Jan 19, 2017 | CLSA | INITIATE | Buy | 50% |
| Nov 28, 2016 | Stifel | MAINTAIN | Hold | 54% |
| Oct 26, 2016 | Mizuho | DOWNGRADE | Neutral | 52% |
| Oct 25, 2016 | Stifel | DOWNGRADE | Hold | 54% |
Monthly consensus history
| Period | Str. Buy | Buy | Hold | Sell | Str. Sell | Buy % | Distribution |
|---|---|---|---|---|---|---|---|
| Sep 1, 2026 | 1 | 2 | 21 | 7 | 2 | 9% | |
| Aug 1, 2026 | 1 | 2 | 22 | 6 | 2 | 9% | |
| Jul 1, 2026 | 1 | 2 | 22 | 6 | 2 | 9% | |
| Jun 1, 2026 | 1 | 2 | 22 | 6 | 2 | 9% | |
| May 1, 2026 | 4 | 4 | 19 | 2 | 1 | 27% | |
| Apr 1, 2026 | 4 | 4 | 19 | 2 | 1 | 27% | |
| Mar 1, 2026 | 4 | 4 | 19 | 2 | 1 | 27% | |
| Feb 1, 2026 | 2 | 4 | 21 | 2 | 0 | 21% |
Social media sentiment mood -33.3%
Retail-investor mood aggregated across social media. 0° = very bearish, 100° = very bullish.
50°
Neutral
BearishNeutralBullish
Recent posts
Reports & filings
AI-scored summaries of recent SEC filings and press releases, with sentiment and impact.
2 SEC filing reports analyzed · 1 bullish, 1 bearish, 0 mixed, 0 neutral · avg impact 6.0/10.
Upcoming & catalyst events
Scheduled dates plus disclosed catalysts — earnings, dividends, enforcement, FDA and clinical-trial events. Colored dot = impact.
Oct 1, 2026
short_volume
Short Volume: UA — 62.0% short (0.7M / 1.2M)
Short: 742,966 | Exempt: 1,750 | TRF Vol: 1,197,680 | Short Ratio: 62.0% | Off-exchange volume (dark pool + OTC)
Sep 29, 2026
short_volume
Short Volume: UA — 75.4% short (0.7M / 0.9M)
Short: 654,085 | Exempt: 3,087 | TRF Vol: 867,611 | Short Ratio: 75.4% | Off-exchange volume (dark pool + OTC)
Sep 28, 2026
short_volume
Short Volume: UA — 67.0% short (0.9M / 1.3M)
Short: 891,037 | Exempt: 105 | TRF Vol: 1,329,814 | Short Ratio: 67.0% | Off-exchange volume (dark pool + OTC)
Sep 25, 2026
short_volume
Short Volume: UA — 75.8% short (0.9M / 1.1M)
Short: 866,706 | Exempt: 1,975 | TRF Vol: 1,143,055 | Short Ratio: 75.8% | Off-exchange volume (dark pool + OTC)
Sep 24, 2026
short_volume
Short Volume: UA — 67.1% short (0.7M / 1.1M)
Short: 749,707 | Exempt: 6,110 | TRF Vol: 1,117,533 | Short Ratio: 67.1% | Off-exchange volume (dark pool + OTC)
Earnings estimates
Forecast earnings per share and revenue by period — and whether estimates are rising.
| Period | EPS Est. | Range | Growth | 30d Rev | Up/Dn | Revenue | # |
|---|---|---|---|---|---|---|---|
| Current Q | $0.00 | $0.00–$0.00 | — | — | — | $1.2B | — |
| Next Q | $0.00 | $0.00–$0.00 | — | — | — | $1.3B | — |
| Current FY | $0.00 | $0.00–$0.00 | — | — | — | $4.8B | — |
| Next FY | $0.00 | $0.00–$0.00 | — | — | — | $4.8B | — |
Institutional ownership
Which big funds own UA (from quarterly 13F filings) and who is adding or trimming.
50 institutional holders with $678.0M total value (109,076,353 shares) as of 2026-Q2. Top holders: BlackRock,, FAIRFAX, DIMENSIONAL. Net buying activity: 29 institutions added/increased vs 17 reduced.
Top holders — 2026-Q2
| Fund | Shares | Value | % Tracked | Last move |
|---|---|---|---|---|
| BlackRock, Inc. | 22,320,434 | $138.8M | 20.5% | ADD +33.4% |
| FAIRFAX FINANCIAL HOLDINGS LTD/ CAN | 21,999,128 | $136.6M | 20.1% | DOUBLED +132.6% |
| DIMENSIONAL FUND ADVISORS LP | 11,451,384 | $71.2M | 10.5% | — |
| VANGUARD PORTFOLIO MANAGEMENT LLC | 7,823,875 | $48.7M | 7.2% | — |
| VANGUARD CAPITAL MANAGEMENT LLC | 7,812,026 | $48.6M | 7.2% | — |
| STATE STREET CORP | 5,810,048 | $36.1M | 5.3% | ADD +25.9% |
| Neuberger Berman Group LLC | 4,269,378 | $26.5M | 3.9% | — |
| GEODE CAPITAL MANAGEMENT, LLC | 3,629,902 | $22.6M | 3.3% | ADD +35.6% |
| D. E. Shaw & Co., Inc. | 3,316,903 | $20.6M | 3.0% | — |
| NORTHERN TRUST CORP | 1,582,797 | $9.8M | 1.5% | ADD +94.3% |
Recent position changes
| Fund | Action | Prev | Current | Change | Value |
|---|---|---|---|---|---|
| BlackRock, Inc. | ADD | 16,725,844 | 22,320,434 | +33.4% | $138.8M |
| STATE STREET CORP | ADD | 4,616,364 | 5,810,048 | +25.9% | $36.1M |
| GEODE CAPITAL MANAGEMENT, LLC | ADD | 2,676,410 | 3,629,902 | +35.6% | $22.6M |
| NORTHERN TRUST CORP | ADD | 814,781 | 1,582,797 | +94.3% | $9.8M |
| MORGAN STANLEY | ADD | 714,799 | 1,220,985 | +70.8% | $7.6M |
| GOLDMAN SACHS GROUP INC | ADD | 883,756 | 1,143,851 | +29.4% | $7.1M |
| MILLENNIUM MANAGEMENT LLC | TRIM | 1,753,815 | 974,589 | -44.4% | $6.1M |
| Quantinno Capital Management LP | ADD | 433,282 | 744,548 | +71.8% | $4.6M |
| Connor, Clark & Lunn Investment Management Ltd. | DOUBLED | 297,695 | 714,548 | +140.0% | $4.4M |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | TRIM | 793,983 | 516,749 | -34.9% | $3.2M |
Insider activity
Buying and selling by company executives and directors (SEC Form 4).
20 insiders, 43 transactions. Net $6.0M — $6.0M bought, $0.00 sold.
| Date | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Aug 28, 2026 | Pestridge Simon James | Chief Marketing Officer | TAX W/H | 3,679 | — | — |
| Aug 26, 2026 | Whitesell Patrick | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | Sweeney Robert John | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | DEVARD JERRI | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | Gibbs David W | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | El-Erian Mohamed | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | Smith Eugene Dubois | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | Everson Carolyn | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | COLTHARP DOUGLAS E | Director | AWARD | 29,880.48 | — | — |
| Aug 26, 2026 | Olson Eric T | Director | AWARD | 29,880.48 | — | — |
Short interest & halts
FINRA semi-monthly short positions, Reg SHO threshold status, and recent trading halts for UA.
Shares short
25,520,635
Settlement Sep 15, 2026
Change vs prior
-0.9%
Semi-monthly cycle
Days to cover
11.6
At avg daily volume
Of shares outstanding
≈5.9%
Estimate — not % of float
All UA filing & press-release reports (2)
- INSIDER-BUY reportAug 13, 2026
- 8-K reportMay 12, 2026