Market Cap
$1.2M
DRCT
Direct Digital Holdings, Inc.
$0.9100 ▼ -39.74%
Prev close $1.51Market cap$1.2M
12-mo target$32.00 (+3416.5%)
Insider Selling Cluster (4 insiders)High Impact Filing (7/10) Services
Snapshot
The big-picture read on DRCT right now — valuation, ownership and activity at a glance.
Cap Size
Nano Cap
Inst. Holders
4 funds
Inst. Value
$18.9K
Insider Activity
$0.00 buy / $9.0K sell
Insider Net $
-$9.0K
Social Sentiment
50° Neutral
SEC Reports
12
Price chart 30d -54.3%
Daily candles (open–high–low–close) with volume. Green = up day, red = down day.
No data for this timeframe.
Vol
Recent activity
The latest filings, insider trades, analyst actions, press and options flow — newest first.
Oct 2, 2026 trading_halt
Halt Resumed: DRCT — trading resumed after LUDP (Volatility Trading Pause)
Halted 2026-10-02T17:01:19.000Z | Resumed 2026-10-02T17:06:19.000Z
Sep 2, 2026 Insider
Walker Mark D sold 500 shares
Chairman and CEO @ $1.90 ($950.00)
Sep 1, 2026 Insider
Aug 28, 2026 SEC Walker Mark D sold 1,636 shares
Chairman and CEO @ $2.06 ($3.4K)
Direct Digital Holdings entered into the Thirteenth Amendment to its Term Loan Facility with Lafayette Square, securing
8-K — Impact 7/10
Aug 27, 2026 Insider
Aug 21, 2026 SEC Walker Mark D disposed of 10,000 shares
Chairman and CEO
Direct Digital Holdings disclosed it is in multiple events of default under its term loan facility, including covenant b
8-K — Impact 8/10
Direct Digital Holdings (DRCT) reported Q2 2026 revenue of $7.8M (down 23% YoY) and a GAAP EPS of -$5.78, which beat the
PRESS-RELEASE — Impact 7/10
Jul 1, 2026 Event
DULOXETINE D/R, a) 30 mg (NDC 61919-482-30), 30 Caps; b) 30 mg (NDC 61919-482-60), 60 Caps; CYMBALTA, Packaged and Distributed by Direct Rx.
Class II: CGMP Deviations: Presence of N-nitroso-duloxetine impurity above FDA recommended interim l
Analyst ratings buy % +0.0%
How Wall Street rates the stock today, and the latest firm-by-firm actions.
Recent analyst actions
| Date | Firm | Action | Rating | Firm rating |
|---|---|---|---|---|
| Apr 8, 2026 | Benchmark | MAINTAIN | Speculative Buy | 54% |
Monthly consensus history
| Period | Str. Buy | Buy | Hold | Sell | Str. Sell | Buy % | Distribution |
|---|---|---|---|---|---|---|---|
| Sep 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| Aug 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| Jul 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| Jun 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| May 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| Apr 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| Mar 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% | |
| Feb 1, 2026 | 2 | 4 | 2 | 0 | 0 | 75% |
Price targets
Where 1 covering analysts think DRCT trades over the next 12 months.
$32.00 +3416.5% upside Strong Buy
Current$0.9100 Low$32.00 Median$32.00 High$32.00 1 analysts
$32.00$32.00
Analyst rating None as of Oct 2, 2026
Social media sentiment mood +0.0%
Retail-investor mood aggregated across social media. 0° = very bearish, 100° = very bullish.
50°
Neutral
BearishNeutralBullish
Recent posts
Reports & filings
AI-scored summaries of recent SEC filings and press releases, with sentiment and impact.
12 SEC filing reports analyzed · 0 bullish, 8 bearish, 0 mixed, 4 neutral · avg impact 5.6/10.
BEARISH8-K7/10
Direct Digital Holdings entered into the Thirteenth Amendment to its Term Loan Facility with Lafayet
Aug 28, 2026
BEARISH8-K8/10
Direct Digital Holdings disclosed it is in multiple events of default under its term loan facility,
Aug 21, 2026
BEARISHPRESS-RELEASE7/10
Direct Digital Holdings (DRCT) reported Q2 2026 revenue of $7.8M (down 23% YoY) and a GAAP EPS of -$
Aug 12, 2026
NEUTRAL8-K2/10
Direct Digital Holdings held its 2026 annual meeting on July 31, 2026, with shareholders approving a
Jul 31, 2026
Upcoming & catalyst events
Scheduled dates plus disclosed catalysts — earnings, dividends, enforcement, FDA and clinical-trial events. Colored dot = impact.
Oct 2, 2026
trading_halt
Halt Resumed: DRCT — trading resumed after LUDP (Volatility Trading Pause)
Halted 2026-10-02T17:01:19.000Z | Resumed 2026-10-02T17:06:19.000Z
Oct 2, 2026
trading_halt
Trading Halt: DRCT — LUDP (Volatility Trading Pause)
Direct Dig Hldgs Cl A Cmn | Market: NASDAQ | Code: LUDP — Volatility Trading Pause
Sep 16, 2026
other
Orange 142 Launches Enrollment Edge, a New Resource Hub for Higher Education Marketers
Resource center combines practical tools, expert perspectives, and real-world strategies to help institutions attract and enroll more students AUSTIN,
Sep 14, 2026
short_volume
Short Volume: DRCT — 55.9% short (0.5M / 0.9M)
Short: 486,441 | Exempt: 1,642 | TRF Vol: 869,876 | Short Ratio: 55.9% | Off-exchange volume (dark pool + OTC)
Sep 8, 2026
Clinical Trial
Study of ExoFlo for the Treatment of Perianal Fistulas
Phase Phase 2 — TERMINATED
Earnings estimates
Forecast earnings per share and revenue by period — and whether estimates are rising.
| Period | EPS Est. | Range | Growth | 30d Rev | Up/Dn | Revenue | # |
|---|---|---|---|---|---|---|---|
| Current Q | $-3.19 | $-3.19–$-3.19 | 94.0% | +64.6% | 0↑ 1↓ | $0.0B | 1 |
| Next Q | $-2.75 | $-2.75–$-2.75 | 88.2% | +68.2% | 0↑ 1↓ | $0.0B | 1 |
| Current FY | $-22.04 | $-22.04–$-22.04 | 84.7% | -39.3% | 0↑ 1↓ | $0.0B | 1 |
| Next FY | $-7.13 | $-7.13–$-7.13 | 67.7% | -38.4% | 0↑ 1↓ | $0.0B | 1 |
Current-quarter EPS estimate — revision history
| When | EPS estimate | Change vs now |
|---|---|---|
| Current | $-3.190 | — |
| 7d ago | $-9.005 | +5.815 |
| 30d ago | $-9.005 | +5.815 |
| 60d ago | $-9.005 | +5.815 |
| 90d ago | $-9.005 | +5.815 |
Institutional ownership
Which big funds own DRCT (from quarterly 13F filings) and who is adding or trimming.
4 institutional holders with $18.9K total value (6,971 shares) as of 2026-Q2. Top holders: VANGUARD, BlackRock,, MORGAN.
Top holders — 2026-Q2
| Fund | Shares | Value | % Tracked | Last move |
|---|---|---|---|---|
| VANGUARD CAPITAL MANAGEMENT LLC | 6,905 | $18.7K | 99.1% | — |
| BlackRock, Inc. | 33 | $90.00 | 0.5% | — |
| MORGAN STANLEY | 26 | $70.00 | 0.4% | — |
| Steward Partners Investment Advisory, LLC | 7 | $19.00 | 0.1% | — |
Insider activity
Buying and selling by company executives and directors (SEC Form 4).
8 insiders, 50 transactions. Net -$9.0K — $0.00 bought, $9.0K sold.
| Date | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Sep 2, 2026 | Walker Mark D | Chairman and CEO | SELL | 500 | $1.90 | $950.00 |
| Sep 1, 2026 | Walker Mark D | Chairman and CEO | SELL | 1,636 | $2.06 | $3.4K |
| Aug 27, 2026 | Walker Mark D | Chairman and CEO | CONVERT | 10,000 | — | — |
| Aug 27, 2026 | Walker Mark D | Chairman and CEO | CONVERT | 10,000 | — | — |
| Jun 12, 2026 | Cohen Richard | Director | EXERCISE | 37 | — | — |
| Jun 12, 2026 | Leatherberry Antoinette Renee | Director | EXERCISE | 37 | — | — |
| Jun 12, 2026 | Locke Mistelle | Director | EXERCISE | 37 | — | — |
| Jun 12, 2026 | Locke Mistelle | Director | SELL | 25 | $2.91 | $72.75 |
| Jun 12, 2026 | Walker Mark D | Chairman and CEO | SELL | 1,363 | $2.80 | $3.8K |
| Jun 12, 2026 | Cohen Richard | Director | SELL | 25 | $2.91 | $72.75 |
Short interest & halts
FINRA semi-monthly short positions, Reg SHO threshold status, and recent trading halts for DRCT.
Shares short
133,240
Settlement Sep 15, 2026
Change vs prior
+1501.8%
Semi-monthly cycle
Days to cover
1.0
At avg daily volume
Of shares outstanding
≈16.6%
Estimate — not % of float
| Halted | Code | Reason | Status |
|---|---|---|---|
| Oct 2, 2026 | LUDP | Volatility Pause | Resumed |
All DRCT filing & press-release reports (12)
- 8-K reportAug 28, 2026
- 8-K reportAug 21, 2026
- PRESS-RELEASE reportAug 12, 2026
- 8-K reportJul 31, 2026
- CLUSTER reportJun 29, 2026
- 8-K reportJun 11, 2026
- 8-K reportJun 4, 2026
- EFFECT reportMay 28, 2026
- 8-K reportMay 11, 2026
- 8-K reportApr 28, 2026
- 8-K reportApr 21, 2026
- 8-K reportApr 7, 2026