The dollar value of insider selling is below the threshold that typically signals material non-public information. Traders should not infer a bearish read-through from this cluster. Maintain focus on USNA's next earnings release and any changes in direct-selling revenue trends.
Price Chart
Executive Summary
Three USNA insiders (CFO, Chief People Officer, Director) collectively sold $250K in open-market shares over a one-week window. The total dollar value is ~0.07% of the company's $348M market cap — below the 0.1% threshold for materiality and consistent with routine portfolio diversification. The cluster includes two C-suite officers aligning in time, but at negligible dollar amounts relative to market cap, this is a non-actionable signal.
Key Financial Metrics
Key Facts
- Three USNA insiders sold a combined $250K in open-market stock from May 21-28, 2026.
- Total insider sales represent ~0.07% of USNA's $348M market cap, well below the 0.1% materiality threshold.
- CFO Iieking G. Dou sold $101K at $18.75; Chief People Officer Jones P.A. sold $129K at $18.95; Director Fuller G.A. sold $20K at $18.66.
- No open-market purchases were filed by any insider in the same window — activity is entirely sell-side.
- Sales are small in absolute terms and consistent with routine liquidity/planning trades; no 10b5-1 or pattern data is available in the filing.
Financial Impact
Total insider selling of $250K — negligible relative to $348M market cap
Risk Factors
- Insider sales at these levels are not predictive; a larger concentrated selling cluster in future filings would warrant attention.
- USNA's analyst consensus is heavily bearish (0% bullish), implying the stock already discounts operational headwinds.
Market Snapshot
Investment Themes
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CLUSTER Data (Synthetic) | cluster-USNA-1780076395939 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
Jun 16, 2026 15w ago | Insider Cluster | $19.01 $21.40 | ▲ +12.57% | ▲ +12.37% | $14.82 (−22.04%) |
Jun 8, 2026 16w ago | Insider Cluster | $19.01 $22.38 | ▲ +17.73% | ▲ +16.28% | $14.82 (−22.04%) |
Jun 1, 2026 17w ago | Insider Cluster | $18.05 $21.72 | ▲ +20.33% | ▲ +21.90% | $14.82 (−17.89%) |
May 29, 2026 18w ago | Insider Cluster | $18.30 $21.01 | ▲ +14.81% | ▲ +16.60% | $14.82 (−19.02%) |
May 28, 2026 18w ago | Insider Cluster | $18.84 $20.70 | ▲ +9.87% | ▲ +13.02% | $14.82 (−21.34%) |
US Market Status
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