Insider Cluster (2 insiders) ·Filed Aug 21, 2026

ELF

e.l.f. Beauty, Inc.
NEUTRAL
Impact 3/10
Horizondays Processed1mo ago
Insider cluster: 2 insiders, $668K total
Actionable Insight • Neutral

Insider selling is trivial in size and involves no top executives. Monitor the next quarterly filing for any change in fundamentals, but these trades alone do not warrant a trading response.

DirectionNeutral
Confidencehigh
Horizondays
Latest settled — T+20d ⚠ clustered
ELF ▼ -3.61% at T+20d
NEUTRAL call ✗ call lost -3.61% · α vs SPY -4.93% · entry $105.95 → $102.12
Next anchor: T+60d in 28d
Latest observation: T+38 -17.81% FF3 residual α
Entry anchored
Aug 21, 04:55 PM ET
via 1-min bar
T+1d
-0.17%
call -0.17% · α -0.49%
$105.77
settled 8w ago
T+5d
+2.93%
call +2.93% · α +2.46%
$109.05
settled 7w ago
T+20d
-3.61%
call -3.61% · α -4.93%
$102.12
settled 28d ago
T+60d
—
call — · α —
—
in 28d

Price Chart

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Executive Summary

Two insiders at e.l.f. Beauty sold a combined $668K in open-market sales over a two-day window. The trades are modest relative to the company's $5.8B market cap (0.012%), and the cluster includes nine non-cash director grants, which carry no economic signal. The selling is routine and does not indicate a material bearish view from management.

Key Financial Metrics

Direction
selling
Total Value
$668.1K
Insiders
2

Key Facts

  • Director Lauren Cooks Levitan sold 1,034 shares at $93.15 for $96K on 2026-08-18.
  • SVP Operations Joshua Allen Franks sold 5,718 shares at $100 for $572K on 2026-08-19.
  • Nine directors received non-cash stock grants totaling $0 on 2026-08-20.
  • Total open-market sales of $668K represent ~0.012% of ELF's $5.8B market cap.
  • No insider purchases occurred in the cluster window.
  • The cluster includes no C-suite executives (CEO, CFO, COO).

Financial Impact

Total insider sales of $668K, or 0.012% of market cap — immaterial.

dilution

Risk Factors

  • Insider sales, while small, could precede a broader sell-off if fundamentals deteriorate.
  • No insider buying to signal confidence in the stock.

Market Snapshot

Exchange
NYSE
Sector
Perfumes, Cosmetics & Other Toilet Preparations
Analyst Consensus
67% bullish (21 analysts)

Investment Themes

Consumer & Retail

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

DocumentAccession Number
CLUSTER Data (Synthetic)cluster-ELF-1787378837110
14 reports for ELF
Performance horizon
75% Hit rate 3 of 4 directional calls best @ T+60▲ +28.52%Feb 4, 2026
Filters
Rows
Reports for ELF — sortable, filterable
TypeNow
Sep 10, 2026
5w ago
Insider Cluster
NEUTRAL ★ 2/10
$95.76 $105.96▲ +10.65%▲ +8.53%$113.54 (+18.57%)
Aug 21, 2026
8w ago
Insider Cluster
NEUTRAL ★ 3/10
$105.95 $102.12▼ −3.61%▼ −4.93%$113.54 (+7.16%)
Aug 21, 2026
8w ago
Insider Cluster
NEUTRAL ★ 3/10
$105.95 $102.12▼ −3.61%▼ −4.93%$113.54 (+7.16%)
Aug 21, 2026
8w ago
Insider Cluster
NEUTRAL ★ 2/10
$105.95 $102.12▼ −3.61%▼ −4.93%$113.54 (+7.16%)
Jul 2, 2026
15w ago
Insider Cluster
NEUTRAL ★ 4/10
$76.42 $82.89▲ +8.47%▲ +8.16%$113.54 (+48.57%)
Jul 2, 2026
15w ago
Insider Cluster
NEUTRAL ★ 2/10
$76.42 $82.26▲ +7.64%▲ +8.06%$113.54 (+48.57%)
Jul 2, 2026
15w ago
Insider Cluster
BEARISH ★ 5/10
$76.42 $82.26▼ −7.64%▼ −8.06%$113.54 (−48.57%)
Jun 5, 2026
19w ago
Insider Cluster
NEUTRAL ★ 3/10
$52.28 $73.49▲ +40.57%▲ +38.94%$113.54 (+117.18%)
May 20, 2026
21w ago
8-K
MIXED ★ 6/10
$53.12 $63.30▲ +19.16%▲ +18.83%$113.54 (+113.74%)
Apr 27, 2026
25w ago
Insider Cluster
BEARISH ★ 5/10
$63.72 $54.13▲ +15.05%▲ +20.01%$113.54 (−78.19%)
Showing 10 of 14

US Market Status

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Report published Aug 22, 2026